Beef. It’s What’s For Dinner. Launches “MBA NextGen”

Dan Beef, Beef, Cattle, Education, Industry News Release

Third iteration of the Masters of Beef Advocacy program provides updated information to arm the next generation of strong beef industry advocates (NCBA/Beef Checkoff) — The Masters of Beef Advocacy (MBA) program managed by National Cattlemen’s Beef Association, a contractor to the Beef Checkoff,  launched updated advocacy training modules – MBA NextGen. MBA NextGen updates the popular MBA training modules making it easier than ever …


Teaming with NASCAR to Promote Beef

Dan Beef, Beef, Cattle

Beef producers will have a new opportunity to promote their product in February of 2021. Clay Burtrum, vice-chair of the Federation of State Beef Councils, says a new opportunity for beef is sponsoring a NASCAR event. “With this pandemic, we’re seeing some great opportunities, as many businesses are. We had an opportunity, and on Saturday, February 13, the green flag …

Georgia Beef Board Promoting Drool Log

Clint Thompson Beef, Georgia

Beef. It’s What’s For Dinner released a video called the ‘Drool Log’ last year for the holiday season. It was a two-hour long video of a Beef Prime Rib Roast slowly cooking over an open flame. This year, the National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, brought it back again. Georgia Beef Board (GBB) Director of …


USDA Co-hosts Free Livestock Risk Management Webinar

Dan Beef, Cattle, Industry News Release, Livestock, USDA

(USDA) — The Extension Risk Management Education Program and U.S. Department of Agriculture (USDA) are hosting a webinar on Nov. 12 for agricultural producers and professionals focused on livestock risk management. The webinar is free to attend and will provide information on livestock markets, price risk, and risk management options available through USDA. “We strongly encourage farmers and ranchers to …


USMEF Conducting Educational Webinars for Red Meat Exporters

Clint Thompson Beef, Exports/Imports, Pork

The U.S. Meat Export Federation (USMEF) has been conducting monthly, web-based educational seminars for staff of its member companies. As Joe Schuele reports, these seminars are providing instructions for properly documenting and executing shipments of U.S. beef, pork and lamb to international destinations.

Beef Sector on the Road to Normalcy

Clint Thompson Beef, Beef, Industry

It was a little over three months ago that the U.S. Department of Agriculture (USDA) was discussing the safe reopening of critical infrastructure meatpacking facilities across the U.S. While it has taken some time, Gary Crawford reports the beef sector is gradually returning to some semblance of normalcy.  


NCBA Holding Summer Business Meeting

Clint Thompson Alabama, Beef, Beef, Cattle, Florida, Georgia, Industry

As we all know, various meetings, conventions and other events in the agriculture industry have been cancelled this year due to the COVID-19 Pandemic. But one event that is still taking place as planned is the National Cattlemen’s Beef Association (NCBA) Summer Business Meeting in Colorado. NCBA CEO Colin Woodall says the event this week is an in-person meeting. The …