The Alabama Cattlemen’s Association (ACA) is hosting the Alabama Junior and Senior High School Beef Cook off April 12. ACA Director of Consumer Outreach, Josie Jones shares more.
Checkoff Transparency: What It Takes to Receive Checkoff Funding
The Beef Checkoff is a valuable investment for producers. Driving demand for beef, checkoff dollars are not “free money” for contractors. Cattlemen’s Beef Board Senior Director of Evaluation and Outreach, Beka Wall shares more.
Georgia Cattlemen’s Convention a Success
The Georgia Cattlemen’s Association Convention will wrap up in Columbus, Ga. on Friday, March 15. Throughout the convention attendees had the opportunity network with fellow producers, gather information about best practices for their operation and enjoy exceptional activities. As Georgia Junior Cattlemen’s Association members participated in various contests, adult members learned in the Forage Conference. A 20,000 square foot trade …
GBB Promotes BIWFD March Challenge
The Georgia Beef Board wants producers and consumers to get involved with the “Beef. It’s What’s for Dinnner.” Ambassador Program! GBB Checkoff Programs Coordinator, Caitlin Jackson, shares more on how to get involved with the March Challenge.
GBB: BEEF for Valentine’s Day
The Georgia Beef Board knows that BEEF is the protein of love. Let all three courses of your date night meal be influenced with beef. Georgia Beef Board Checkoff Director, Caitlin Jackson, shares more.
“A Wonderful Year” – GBB Reflects on 2023
The Georgia Beef Board spent 2023 putting checkoff dollars to work promoting beef to consumers across the state through events and other activities. Caitlin Jackson, Checkoff Program Coordinator for the Georgia Beef Board shares more.
The Beef Checkoff and Contracting Partners
By Will Jordan Funding beef promotion, the Beef Checkoff is a vital part of ensuring beef is the choice of consumers. National Cattlemen’s Beef Association CEO, Colin Woodall, explains the relationship between the Checkoff and its contracting partners.
Promoting Georgia Beef for the Holidays
With the holiday period drawing closer, the Beef Checkoff is busy promoting a variety of beef dishes for your festive meals. Taylor Evans, director of public relations for the Georgia Beef Board (GBB), says they have a lot of great recipe ideas on their website. Contact the GBB office in Macon to learn more about Beef Checkoff promotions in Georgia.
BQA Training Event Held in Madison County
The Beef Checkoff in Florida continues to promote Beef Quality Assurance (BQA) across the state. And two weeks ago, a big event was held in Madison County to work with producers there in becoming BQA certified. Josh Churchwell with the Madison County Cattlemen told us it was a hands on type training. The BQA training event, put together by the Madison County …
Beef Marketing Key in Adapting to More In-Home Consumption
The marketing strategy for the beef industry has been instrumental in helping keep demand strong, despite the significant slowdown in the food service industry. AgNet Media’s Brian German has the story, For more information about efforts by the Beef Checkoff, click here.