The Beef Checkoff and Contracting Partners

Will Jordan General

By Will Jordan Funding beef promotion, the Beef Checkoff is a vital part of ensuring beef is the choice of consumers. National Cattlemen’s Beef Association CEO, Colin Woodall, explains the relationship between the Checkoff and its contracting partners.


Promoting Georgia Beef for the Holidays

Dan Georgia, Georgia Beef Board (GBB)

With the holiday period drawing closer, the Beef Checkoff is busy promoting a variety of beef dishes for your festive meals. Taylor Evans, director of public relations for the Georgia Beef Board (GBB), says they have a lot of great recipe ideas on their website. Contact the GBB office in Macon to learn more about Beef Checkoff promotions in Georgia.

Florida Beef Council

BQA Training Event Held in Madison County

Dan Beef, Cattle, Florida

The Beef Checkoff in Florida continues to promote Beef Quality Assurance (BQA) across the state. And two weeks ago, a big event was held in Madison County to work with producers there in becoming BQA certified. Josh Churchwell with the Madison County Cattlemen told us it was a hands on type training. The BQA training event, put together by the Madison County …


Cattlemen’s Beef Board: Change for Change’s Sake

Dan Cattle, Industry News Release, Industry Videos-Promoting Agriculture

(CBB) — You don’t have to look too hard to find history’s repeating patterns and, as in the past, the call for change is in the air. Even within the beef industry, there’s a movement urging producers to throw off traditional institutions, like the Beef Checkoff, simply because it’s “too old” or they weren’t alive when it was established. It’s …


Beef. It’s What’s For Dinner. Returns to Broadcast Television

Dan Beef, Cattle, Industry News Release

The National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, is getting Beef. It’s What’s For Dinner. back on broadcast television during The Hallmark Channel’s Countdown to Christmas (NCBA) — With the holidays looking a little different this year, the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, is ensuring one thing remains the same – …

beef checkoff

Beef Checkoff Offers Kid-Friendly Meals for Parents at Home

Dan Beef, Cattle, Industry News Release

(NAFB) — As Americans are spending more time at home, parents may need some meal inspiration to keep the whole family happy. The Beef Checkoff is offering some help with recipes that everyone in the family can enjoy. “ is a great resource for kid-friendly options that can be made with kitchen staples many families may already have on hand,” …


Study Shows Premium in Cattle from BQA Certified Producers

Dan Beef, Cattle, Industry News Release

CENTENNIAL, Colo. (NCBA) – While producers have traditionally participated in Beef Quality Assurance (BQA) because it’s the right thing to do, there is sound research that indicates BQA certified producers can benefit financially as well. According to a recent study by the Beef Checkoff-funded BQA program and conducted by Colorado State University (CSU), results show a significant premium for calves …