The Florida Beef Council recently held a “Ranch to Ribeye” event to connect cattlemen with members of the food service industry. Designed to tell the story of beef from pasture to plate, the event helped close the information gap between producers and consumers. Listen below as one event attendee, Chef Alex Kuk of Temple Street Eatery in Ft. Lauderdale, shares …
FBC Promoting Beef to Young Leaders
Connecting with future purchasers of beef thorugh youth consumer activities is important and Florida Beef Council knows this. FBC recently collaborated with the Florida FCCLA organization to host a beef workshop. FBC board member Kylie Philipps shares more.
FBC Reports Stellar BEEF Promotion at SBWFF
The Florida Beef Council reports stellar BEEF promotion at South Beach Wine and Food Festival in Miami. As the premier event for celebrity chefs and foodies, beef had a spotlight thanks to the Florida Beef Council. FBC’s Deanne Maples shares more.
Florida Beef on Display in the Sunshine State
The 2024 Cattle Industry Convention was held last week in Orlando, FL, bringing cattlemen together in the Sunshine State. The Florida Beef Council took advantage of this and highlighted Florida beef to industry representatives and producers from across the nation. I visited with Deanne Maples from the Florida Beef Council for more.
Florida Beef Council: What’s to Come in 2024
The Florida Beef Council is already working hard in 2024 to promote beef in the Sunshine State. I visited with Jason Conrad, Chair of the Florida Beef Council to learn more.
Florida Beef Council and Florida Cattlewomen Team Up to Bring Beef to Holiday Gift Market
The Florida Cattlewomen held their prominent spot for the sixth year at The Junior League of Tampa’s Holiday Gift Market. Working in conjunction with the Florida Beef Council, FCW promoted beef to tens of thousands of consumers during the four-day event.
The Beef Checkoff and Contracting Partners
By Will Jordan Funding beef promotion, the Beef Checkoff is a vital part of ensuring beef is the choice of consumers. National Cattlemen’s Beef Association CEO, Colin Woodall, explains the relationship between the Checkoff and its contracting partners.
Florida Beef Council Pleased with Recent Campaign
The Florida Beef Council (FBC) continues to promote beef across the state in various ways. FBC Director of Education & Promotion DeAnne Maples looks at the results they received from one e-commerce campaign promotion which she says turned an investment of each dollar spent to thirteen dollars. For more information about Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee.
Florida Beef Council Conducts a Ranch Tour
The Florida Beef Council (FBC) continues to celebrate Beef Month in May in various ways. FBC Director of Education & Promotion DeAnne Maples looks back at the ranch tour they conducted earlier this month, noting it was attended by a collection of food service professionals. For more information about Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee.
E-Commerce Program Underway in Florida for Beef Month
The Florida Beef Council (FBC) continues their efforts to promote Beef Month in May, and this includes an e-commerce program which just got underway. FBC Director of Education & Promotion, DeAnne Maples, explains what this involves. For more information about Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee at 407-846-4557.