“Eye Opening”: FBC Holds Ranch to Ribeye Event

Will Jordan Beef, Beef, Cattle, Cattlemen’s Beef Board (CBB), Florida Beef Council (FBC), Florida Beef Council (FBC), General, Industry, Livestock, Livestock News

The Florida Beef Council recently held a “Ranch to Ribeye” event to connect cattlemen with members of the food service industry. Designed to tell the story of beef from pasture to plate, the event helped close the information gap between producers and consumers. Listen below as one event attendee, Chef Alex Kuk of Temple Street Eatery in Ft. Lauderdale, shares …

The Beef Checkoff and Contracting Partners

Will Jordan General

By Will Jordan Funding beef promotion, the Beef Checkoff is a vital part of ensuring beef is the choice of consumers. National Cattlemen’s Beef Association CEO, Colin Woodall, explains the relationship between the Checkoff and its contracting partners.

florida beef council

Florida Beef Council Pleased with Recent Campaign

Dan Beef, Cattle, Florida

The Florida Beef Council (FBC) continues to promote beef across the state in various ways. FBC Director of Education & Promotion DeAnne Maples looks at the results they received from one e-commerce campaign promotion which she says turned an investment of each dollar spent to thirteen dollars. For more information about Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee.

Florida Beef Council

Florida Beef Council Conducts a Ranch Tour

Dan Cattle, Florida

The Florida Beef Council (FBC) continues to celebrate Beef Month in May in various ways. FBC Director of Education & Promotion DeAnne Maples looks back at the ranch tour they conducted earlier this month, noting it was attended by a collection of food service professionals. For more information about Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee.