Cattlemen’s Beef Board

Cattlemen’s Beef Board Releases 2021 Annual Report

Dan Cattle

The Cattlemen’s Beef Board Tuesday released its 2021 Annual Report. The 2021 report includes information about projects and results within each of the organization’s program areas, including promotion, foreign marketing, consumer information, industry information, research, and producer communications. The report also contains a financial statement of assets, liabilities and net assets from September 30, 2020, to September 30, 2021. CBB …


Alabama Making Plans for 2022 Beef Checkoff Programs

Dan Alabama, Beef, Cattle

October Beef Month continues across Alabama, as various promotions have been taking place. But next week, plans will be discussed for promotions that will take place next year. Alabama Cattlemen’s Association (ACA) Executive Vice President, Erin Beasley, says a task force will meet next week to discuss those plans. For more information, contact the ACA office in Montgomery.

Beef Checkoff

USDA Extends Beef Checkoff Petition Drive Deadline

Dan Beef, Cattle

Agriculture Secretary Tom Vilsack this week granted an extension to organizers of the National Beef Checkoff Petition Drive until October 3, 2021. The extension grants extra time for organizers to collect the necessary signatures on the petition calling for a producer vote of the National Beef Checkoff Program. The South Dakota Livestock Auction Markets Association and Kansas-based Stratford Angus organized …


Masters of Beef Advocacy Program Updates Training Modules

Dan Beef, Cattle, Education

The Masters of Beef Advocacy (MBA) program recently announced they have updated their training modules. The updates, called MBA NextGen, make it easier for a new generation of farmers and ranchers to share their stories and advocate for the beef industry. Manager of Communications for the MBA program, Paul Dybedahl, told Southeast AgNet’s Randall Weiseman this program is open to anyone. …


Beef Up the Holidays

Dan Beef, Cattle

The Beef Checkoff invites consumers to Beef Up the Holidays if friends and family are visiting in person or virtually. You can make beef the center of your holiday celebration this year. The 2020 holiday season may be different, but you can still enjoy beef on the dinner table. Make your meals something to look forward to with various holiday meal tips …

beef checkoff

U.S. Programs Managed on Behalf of Beef Checkoff Continue to Maintain Beef Demand

Dan Beef, Industry News Release

As a Beef Checkoff Contractor, NCBA Pivots to Address New Reality (NCBA) – Promotion programs being managed by the National Cattlemen’s Beef Association as a contractor to the Beef Checkoff have shifted and grown in response to the worldwide coronavirus pandemic. These efforts reflect a consumer population that is concerned for their day-to-day health and the availability of delicious, safe …

Beef. It’s What’s For Dinner. Releases New Videos to Address Misconceptions About the Beef Industry

Dan Beef, Industry News Release

(NCBA) — In the latest effort to address myths about beef production and nutrition, Beef. It’s What’s For Dinner., managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, has released a new video series, ‘Real Facts About Real Beef.’ The videos highlight real farmers and ranchers and other beef experts candidly addressing some of the most common misconceptions …