A bold new era for the peanut industry. That’s the voice of the National Peanut Board, who announced this week a new program to help promote peanuts. It’s a game changing brand platform, they said, that will champion this, represent the 7000 peanut farming families across America. They said that this is a special, new strategic push to connect the Gen Z population, a generation that …
National Peanut Board Launching New Campaign Next Month
Each peanut farmer, as he produces his peanuts, is involved in a national checkoff program for the purpose of promotion, research, and education. The National Peanut Board, based in Atlanta, is the manager of that program, about 13 million dollars a year. The National Peanut Board now has announced a launch in a bold, unified campaign to put USA Peanuts front and center with …
New Campaign for National Peanut Board
National Peanut Board Launches Bold New Brand Campaign to Boost Peanut Consumption In a spirited move to reimagine one of America’s most iconic crops, the National Peanut Board is launching peanuts in a fresh and exciting way. The organization has unveiled a new brand platform designed to champion the 7,000 peanut farmers across the United States while increasing peanut consumption …


