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Below you'll find a list of all posts that have been tagged as “Beef Checkoff Program”
As a Beef Checkoff Contractor, NCBA Pivots to Address New Reality (NCBA) – Promotion programs being managed by the National Cattlemen’s Beef Association as a contractor to the Beef Checkoff have shifted and grown in response to the worldwide coronavirus pandemic. These efforts reflect a consumer population that is concerned for their day-to-day health and the availability of delicious, safe …
(NCBA) — In the latest effort to address myths about beef production and nutrition, Beef. It’s What’s For Dinner., managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, has released a new video series, ‘Real Facts About Real Beef.’ The videos highlight real farmers and ranchers and other beef experts candidly addressing some of the most common misconceptions …
The Beef Checkoff program, established as part of the 1985 Farm Bill, continues to collect only $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. It was designed to increase the profit opportunities for producers across the country. Georgia Beef Board (GBB) Executive Vice President, …
New ads tackle the topics of health, sustainability and meat substitutes with the iconic brand’s unique personality and swagger (Beef Checkoff) — Beef. It’s What’s For Dinner., managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, is addressing common questions and hot topics in the beef industry head-on with the launch of new digital and social media …
(NAFB) — The Beef Checkoff is undergoing a year-long process to determine direction for the organization over the next five years. The long-range strategic planning process for the beef industry is underway, a process that pulls together key leaders from all over the country representing different sectors of the beef business. Updated every five years, the Beef Industry Long Range …
by Greg Hanes, CEO, Cattlemen’s Beef Board (CBB-Oct. 9, 2019) — In the few months since I took the helm as CEO of the Cattlemen’s Beef Board (CBB) – the governing and administrative organization of the Beef Checkoff – there appears to be many misperceptions, false rumors, and misinformation about how the checkoff works and is administered. Let’s look at …
Eighty percent of beef producers nationwide say the Beef Checkoff Program helps drive demand for beef. That is one major finding from a recent Producer Attitude Survey commissioned by the Checkoff – and conducted and reviewed by a third-party, independent research firm – to gauge beef producers’ awareness, overall sentiment and concerns about the program. Completed in January, the survey …
The announcement that R-CALF will be allowed to expand its activist-funded crusade against state beef councils is a disappointment to countless beef producers and NCBA members across America. The phony allegations being perpetuated by R-CALF and its activist legal partners are without merit and only serve to divide beef producers and distract beef councils from the important work of building …
The Beef Checkoff program has been busy in Georgia. Kaytlyn Malia with the Georgia Beef Board says a big promotion just wrapped up, and another is ready to start. Georgia Beef Board Busy with Promotions
In a couple of weeks, the Beef Checkoff program is helping put on a big event in Macon, Georgia. Georgia Beef Board’s Kaytlyn Malia has the details. Burger Week Coming to Macon Georgia
