Strong Consumer Demand Predicted for Beef

Dan Beef

The latest numbers show beef demand is up 15 percent since 2012 and the U.S. Department of Agriculture (USDA) is predicting strong consumer demand to continue through the end of this year. As a matter of fact, U.S. consumers are expected to consume nearly 9 percent more beef this year than they did back in 2015. And according to information …


CBB Executives Detail Recent Beef Leadership Trip to Taiwan and Japan

Dan Beef, Cattle, Exports/Imports, Industry News Release, Trade

CENTENNIAL, CO (CBB) — Chuck Coffey, chairman, and Jared Brackett, vice chairman, of the Cattlemen’s Beef Promotion & Research Board (CBB) recently traveled to Taiwan and Japan as part of a U.S. contingent exploring opportunities for U.S. beef in those countries. The week-long trip took place May 4-May 11, 2019. “Taiwan and Japan are in prime position for further market …


Beef Board Report on China and Japan

Dan Beef, Cattle

Cattlemen’s Beef Board (CBB) officials, along with beef producers and other industry leaders recently joined the U.S. Meat Export Federation (USMEF) in China and Japan to participate in promotional activities for U.S. beef. Joe Schuele has more on the story. Beef Board Report on China and Japan


Beef Checkoff Investing in Promotions around the World

Dan Beef, Cattle

Efforts continue on a daily basis to promote U.S. beef around the world. And in this week’s “Getting to know your beef checkoff” brought to you by your beef checkoff, we hear from President and CEO of the U.S. Meat Export Federation (USMEF), Phil Seng. As a contractor for the checkoff, Seng says those dollars are very important in USMEF’s …