global

Global Appetite for Pork

Dan Exports/Imports, Pork, This Land of Ours

Increasing the global taste for pork. That’s today’s This Land of Ours. There’s a global appetite for U.S. pork, so National Pork Board uses Pork Checkoff funds to advance international product promotion along with the U.S. Meat Export Federation. The Pork Board’s Vice President of International Market Development Courtney Knupp says the strategy is two-fold. “First to differentiate U.S. pork …

pork

Pork Checkoff Studies How Dining has Changed in Recent Years

Dan Industry News Release, Pork

The National Pork Board released findings from its Comprehensive Insight to Action research. This time, the research looked at trends in consumer behavior that relate to dining out. The dining landscape has shifted in recent years and multicultural cuisine trends are on the rise in the U.S. The Pork Board set out to understand the needs, considerations, and motivations that impacted where …

applications

Applications Due for 2019 Pork Industry Scholarships

Dan Education, Pork

The deadline to apply for the National Pork Board’s 2019 Pork Industry Scholarships is March 15. Students who have plans to pursue a career in swine production management or a related field, and students who are looking to attend a veterinary or graduate school with an emphasis on swine are encouraged to apply. The National Pork Board will award up …

swine

New Study Shows U.S. Pork’s Long-term Sustainability Progress

Dan Industry News Release, Pork

A new study from the University of Arkansas confirms that America’s pig farmers are producing a product that has become increasingly sustainable over the past five decades. According to the new study, A Retrospective Assessment of U.S. Pork Production: 1960 to 2015, the inputs needed to produce a pound of pork in the United States became more environmentally friendly over …

pig farmers

2018 Pig Farmers of Tomorrow Named

Dan Industry News Release, Pork

Recipients recognized as leaders of the next generation of American pig farmers The National Pork Board announced that Adam Krause from South Dakota and Emma Lasco and Christine Snowden, both from Iowa, have been named the 2018 Pig Farmers of Tomorrow. They were recognized today at the 2018 National Pork Industry Forum in Kansas City. “It is important for the …

npb

National Pork Board Invests in International Marketing-Part II

Dan Industry News Release, Pork

The National Pork Board has relaunched its focus on international marketing by renaming and restructuring its trade committee. Pork Checkoff vice president of international marketing Craig Morris says the committee is now known as the International Marketing Committee. Committee The International Marketing Committee is being streamlined to better engage with strategic partners. Streamlined The National Pork Board has increased its …

npb

National Pork Board Invests in International Marketing-Part 1

Dan Exports/Imports, Industry News Release, Pork

The National Pork Board has made a significant increase in its budget for international marketing. This comes at a time when the United States is faced with large pork supplies and record exports. Pork Checkoff vice president of international marketing Craig Morris said a successful 2018 is dependent on exports. Exports The U.S. Meat Export Federation will receive the largest …

npb

Pork Checkoff Conducts Annual Producer Survey

Dan Industry News Release, Pork

Since 2002, the National Pork Board has conducted an annual producer survey. Pork Checkoff vice president of strategic communications Kevin Waetke says the most recent survey was conducted in November Survey The Pork Checkoff study found optimism throughout the swine industry. Optimism Waetke says the biggest challenge seen by producer was hog health and disease. The Pork Checkoff uses this …