Below you'll find a list of all posts that have been categorized as “Marketing”
Cattle Market Faces Steep Decline as Brazil Seeks Beef Trade Talks with U.S. There’s a decades-old adage in the commodity trade that says, “any bull market takes the stairs up, but it takes the elevator down in a hurry.” That phrase has proven true once again in the cattle trade, as recent market activity shows a steep and sudden decline …
U.S. Dairy Cow Numbers Reach Highest Level Since 1993 While recent agricultural headlines have focused on beef imports from Argentina, the U.S. dairy sector is experiencing a major development of its own — a significant increase in dairy cow numbers and record-breaking milk production. According to the USDA’s August Milk Production Report, there are now 9.52 million dairy cows in …
NCBA Pushes Back on Trump’s Cattle Tariff Comments and Argentina Beef Plans The cattle industry is once again at the center of a national discussion following recent comments from President Donald Trump about his administration’s trade policies and their impact on U.S. cattle producers. President Trump took to social media, writing, “The Cattle Ranchers, who I love, don’t understand that …
NCBA Responds to Trump’s Argentina Beef Comments: “A Direct Attack on U.S. Cattle Producers” The National Cattlemen’s Beef Association (NCBA) is speaking out after recent comments made by President Donald Trump regarding potential beef imports from Argentina. The proposal has drawn immediate criticism from industry leaders who say the plan could undermine American beef producers. Colin Woodall, NCBA’s Chief Executive …
Florida Beef Council Brings the Ranch to NYC at Wine & Food Festival The Florida Beef Council recently helped spread the message of beef far beyond state lines, joining forces with the New York Beef Council and the National Veal Checkoff at the prestigious New York Wine and Food Festival. We caught up with Deanne Maples of the Florida Beef …
Georgia Beef Board Highlights Local Engagement and National Health-Focused Initiatives The Georgia Beef Board has wrapped up a busy few weeks filled with both state and national promotion activities, aiming to connect more consumers with local beef and expand the industry’s reach into health and nutrition sectors. We caught up with Wyatt Doolittle from the Georgia Beef Board for an …
Cattle Market Reacts to Trump’s Beef Plan Amid Data Delays and Tight Supply The U.S. cattle industry is navigating a volatile period as the latest Cattle on Feed report, which was scheduled for release last Friday, became yet “another casualty of the government shutdown.” Market participants were left without critical USDA data, forcing them to rely on existing trends and …
Beef Checkoff Approves $38.1 Million in FY2026 Programs The Cattlemen’s Beef Board Beef Promotion Operating Committee has approved $38.1 million in programs during fiscal year 2026. These investments are pending USDA approval and are designed to advance key areas including beef promotion, research, industry information, producer communications, foreign marketing, and consumer information. The Beef Promotion Operating Committee—made up of 10 …
Tyson and Cargill Agree to $87.5 Million Settlement in Beef Price-Fixing Lawsuit Tyson Foods and Cargill will pay a combined $87.5 million in a settlement reached with the Consumer Indirect Purchaser plaintiffs in a beef price-fixing lawsuit that began in 2019. The settlement, filed this week in a Minnesota U.S. District Court, marks a significant development in the ongoing legal …
Alabama Cattlemen Celebrate 61st Annual Beef Month This October The Alabama Cattlemen’s Association is proud to kick off October as Beef Month in Alabama, now celebrating its 61st year. This long-standing tradition recognizes the contributions of Alabama’s beef cattle industry, while promoting the enjoyment and nutritional value of beef across the state. Erin Beasley, Executive Vice President of the Alabama …
