Below you'll find a list of all posts that have been categorized as “Marketing”
Georgia Beef Board Expands Consumer Education on the Value of Beef The Georgia Beef Board (GBB) continues its mission to educate consumers and youth about the importance of beef and the impact of cattle production across the state. In a recent update, Wyatt Doolittle with the Georgia Beef Board shared insights on the organization’s latest outreach activities and educational initiatives. …
U.S.–China Trade Talks and Tariff Reductions Could Boost Pork and Beef Exports As U.S.–China trade discussions continue to evolve, the agricultural industry is watching closely—especially producers of U.S. pork, beef, and soybeans. Ongoing negotiations between the two countries are influencing commodity prices and global market access, with the potential to reshape export opportunities for American farmers and processors. U.S. Meat …
Cattle Market Faces Steep Decline as Brazil Seeks Beef Trade Talks with U.S. There’s a decades-old adage in the commodity trade that says, “any bull market takes the stairs up, but it takes the elevator down in a hurry.” That phrase has proven true once again in the cattle trade, as recent market activity shows a steep and sudden decline …
U.S. Dairy Cow Numbers Reach Highest Level Since 1993 While recent agricultural headlines have focused on beef imports from Argentina, the U.S. dairy sector is experiencing a major development of its own — a significant increase in dairy cow numbers and record-breaking milk production. According to the USDA’s August Milk Production Report, there are now 9.52 million dairy cows in …
NCBA Pushes Back on Trump’s Cattle Tariff Comments and Argentina Beef Plans The cattle industry is once again at the center of a national discussion following recent comments from President Donald Trump about his administration’s trade policies and their impact on U.S. cattle producers. President Trump took to social media, writing, “The Cattle Ranchers, who I love, don’t understand that …
NCBA Responds to Trump’s Argentina Beef Comments: “A Direct Attack on U.S. Cattle Producers” The National Cattlemen’s Beef Association (NCBA) is speaking out after recent comments made by President Donald Trump regarding potential beef imports from Argentina. The proposal has drawn immediate criticism from industry leaders who say the plan could undermine American beef producers. Colin Woodall, NCBA’s Chief Executive …
Florida Beef Council Brings the Ranch to NYC at Wine & Food Festival The Florida Beef Council recently helped spread the message of beef far beyond state lines, joining forces with the New York Beef Council and the National Veal Checkoff at the prestigious New York Wine and Food Festival. We caught up with Deanne Maples of the Florida Beef …
Georgia Beef Board Highlights Local Engagement and National Health-Focused Initiatives The Georgia Beef Board has wrapped up a busy few weeks filled with both state and national promotion activities, aiming to connect more consumers with local beef and expand the industry’s reach into health and nutrition sectors. We caught up with Wyatt Doolittle from the Georgia Beef Board for an …
Cattle Market Reacts to Trump’s Beef Plan Amid Data Delays and Tight Supply The U.S. cattle industry is navigating a volatile period as the latest Cattle on Feed report, which was scheduled for release last Friday, became yet “another casualty of the government shutdown.” Market participants were left without critical USDA data, forcing them to rely on existing trends and …
Beef Checkoff Approves $38.1 Million in FY2026 Programs The Cattlemen’s Beef Board Beef Promotion Operating Committee has approved $38.1 million in programs during fiscal year 2026. These investments are pending USDA approval and are designed to advance key areas including beef promotion, research, industry information, producer communications, foreign marketing, and consumer information. The Beef Promotion Operating Committee—made up of 10 …
