In this week’s “Get to know your beef checkoff” brought to you by the beef checkoff, Florida producer Henry Kempfer encourages producers to get behind the checkoff saying there are fewer dollars out there today to promote their own product. Download Audio To learn more about your beef checkoff go to mybeefcheckoff.com. Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle …
Alabama Beef Message Presented to Teachers
Alabama Cattlemen’s Association’s Director of Consumer Marketing, Erin Beasley, tells us about a beef webinar series they conducted with family and consumer science teachers across the state. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in the Cattle IndustryFebruary 6, 2026Florida …
Florida Beef Council Promoting MBA
Those who serve on Florida Beef Council, accourding to Ashley Hughes, are all taking the Masters of Beef Advocacy, or MBA program as they encourage other producers to do the same. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in the …
Georgia June Beef Month Promotions Continue
June Beef Month events in Georgia continue as Brooke Williams with the Georgia Beef Board has been busy with their annual media tour spreading the beef message. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in the Cattle IndustryFebruary 6, 2026Florida …
Farm Exports
Everett Griner tells us how we are indebted to our farmers. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in the Cattle IndustryFebruary 6, 2026Florida Cattle Enhancement Board Track Record Well Received By LegislatorsJanuary 30, 2026
Making MyPlate Your Plate
Well MyPlate is now the new primary food group symbol for our nation and Secretary of Agriculture Tom Vilsack says it is a simple reminder for consumers to make healthy food choices. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in …
Georgia Cattle Producers Hurt by Drought
The drought here in the Southeast is affecting many producers as David Gazda, President-elect of the Georgia Cattlemen’s Association, said some of their members are feeling the effects. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows Viable Research in the Cattle IndustryFebruary 6, …
The Unveiling of the New MyPlate Nutritional Symbol
The MyPlate nutritional symbol has been officially released to rave reviews as Ag Secretary Tom Vilsack says it provides a simple symbolic message to consumers regarding what they need to include in a healthy diet. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted Research for Florida Cattle IndustryFebruary 20, 2026Florida Cattle Enhancement Board Allows …
Flavored Milk Wars
As the obesity epidemic continues to garner attention it looks like it has found a new battleground as flavored milk wars are stirring up across the country with many school districts either banning or threatening to ban the popular drink due to sugar content. The following two reports have Greg Miller, president of the Dairy Research Institute, regarding what he …
Beef Producers Should Promote their Product
In our “Get to know your beef checkoff” series brought to you by the beef checkoff, Jim Akin from Lauderdale County, Alabama wants cattle producers to realize how important it is for them to learn more about the checkoff which really helps to promote their product. Download Audio Sponsored ContentCIR Agriculture Harvester ProductsMarch 1, 2026Florida Cattle Enhancement Board Offers Targeted …