The Cattlemen’s Beef Board released the findings of an independent study done on the Beef Checkoff Program’s return on investment over the last five years. Released during the Cattle Industry Summer Business Meeting in San Diego, CA, the ROI study, conducted by Cornell University, shows the significant impact of the Beef Checkoff. Listen below for more. Sponsored ContentVerdant Robotics Offers …
ACA Takes Part in Summer Cattle Business Meeting
The Alabama Cattlemen’s Association (ACA) is well represented this week in San Diego, CA, during the Cattle Industry Summer Business Meeting. I visited with ACA’s Executive Vice President, Erin Beasley, to learn more. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For Applied ResearchJune 12, 2026Florida …
FBC in San Diego for Summer Meeting
The Florida Beef Council (FBC) is taking part in the Cattle Industry Summer Business Meeting this week in San Diego, CA. I visited with FBC’s DeAnne Maples to learn more about what will happen during the week. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For …
National Pork Board Studying Future Consumers
The National Pork Board (NPB) is working hard to identify and reach their future consumers. Recently, NPB completed research on market segmentation. David Newman, senior vice president of market growth at NPB, talks about the goals of the research project. Visit porkcheckoff.org to learn more about consumer research. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through …
USDA Proposes FMMO Updates
The USDA has released its proposed updates to the 11 Federal Milk Marketing Orders. These come on the heels of a lengthy hearing which highlighted the needs of American dairymen. American Farm Bureau’s Chad Smith has more on the mixed results for farmers and ranchers. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida …
Ensuring Food Safety Throughout the Weekend
Stay safe with Fourth of July weekend celebrations by adhering to food safety recommendations. If you have food safety questions, the USDA’s Meat and Poultry Hotline number is 888-MPHOTLINE(888-674-6854) or you can go online to Ask.usda.gov. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For Applied …
American Farmers and Ranchers Feeding Freedom
American farmers and ranchers have played an important role in shaping our nation and feeding our freedom. As you celebrate America’s independence this Fourth of July, remember those that produce the bounty that graces your grill. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For Applied …
GBB: BQA Course and Celebrating July 4th
The Georgia Beef Board had a great Beef Quality Assurance certification course last week and wants to share some thoughts for celebrating July 4th. Listen below for more! Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For Applied ResearchJune 12, 2026Florida Cattle Enhancement Board Encourages Research …
AJCA Round-Up Registration Closes July 3
The Alabama Junior Cattlemen’s Association is holding their annual Round-Up youth event later this month. Registration closes at midnight on July 3. The Alabama Cattlemen’s Association’s Reid McGuire shares more. Click HERE for information on registering. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers For Applied …
FBC’s Impressive Digital Campaign Impact
The Florida Beef Council strategically invested in a digital marketing campaign earlier this year and has recently received results of that investment. DeAnne Maples of the Florida Beef Council shares how checkoff dollars are driving demand for beef. Sponsored ContentVerdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through SharpShooter™June 16, 2026Florida Cattle Enhancement Board Provides Resources To Researchers …