Beef Sustainability Campaign Reaches 96 Million Consumers

Dan Beef, Cattle, This Land of Ours

A Beef Checkoff-funded campaign called, “Rethink the Ranch,” was executed by Beef. It’s What’s For Dinner. It introduced the public to beef producers who make science-driven decisions to keep their herds, environment and businesses healthy enough to pass on to the next generation. The campaign increased consumer confidence in beef and beef production by inviting consumers to learn more about …

U.S. Cattle on Feed Up 2 Percent

Dan Beef, Cattle, Marketing

The USDA National Agricultural Statistics Service (NASS) released their April Cattle on Feed Report and the new numbers show the number of cattle and calves on feed for the slaughter market in the U.S. for feedlots with capacity of 1,000 or more head totaled 12.1 million head on April 1, 2022. The inventory was 2 percent above April 1, 2021, …

Veterinarians Heading to Capitol Hill

Dan Beef, Cattle, Dairy, Legislative, Livestock, Regulation

On April 27th, a group of veterinarians will head to Capitol Hill to meet with senators and representatives to talk about legislation that will increase access to veterinary services in rural areas. They also want to talk about legislation to help in reducing the spread of diseases that pose a threat to animal and public health. The American Veterinary Medical …

Senator Previews Support, Opposition to Cattle Market Reforms

Dan Beef, Cattle, Legislative, Marketing, Regulation

The chief sponsor of cattle market reform legislation, Iowa Senator Chuck Grassley, recently spoke with farm reporters about his expectations for upcoming hearings on his bill later this month. Grassley says he knows what the top four beef packing company executives think of his Cattle Price Discovery and Transparency Act. “What they think about it is, everything’s alright, nothing needs to …

Alabama Junior Cattlemen’s Association Hold Field Day

Dan Alabama, Beef, Cattle

The Alabama Junior Cattlemen’s Association held their 2022 Spring Youth Production Field Day on April 14th. The event was sponsored by the Alabama Beef Checkoff Program. Alabama Cattlemen’s Association (ACA) Director of Field Services, Morgan Desselle, says fifty kids from across the state took part in the annual event. Sponsored ContentFlorida Cattle Enhancement Board Supports Beef Education and Promotion ProgramsJanuary 23, 2026Florida Cattle Producers Proactive …

Four Meatpacker CEOs to Testify at Congressional Hearing

Dan Beef, Cattle, Legislative, Marketing, Regulation

The four CEOs of Cargill, Tyson Foods, JBS, and National Beef Packing have agreed to testify before Congress. Reuters says the meatpacker bosses will discuss cattle markets and price increases for consumers. House Ag Committee Chair David Scott says it’s important to find out why prices have dropped for ranchers and risen for consumers. “In addition to the CEO panel, …

Beef, Pork and Poultry Production and Price Forecasts for April

Dan Beef, Cattle, Economy, Marketing, Pork, Poultry

Slight gains in both beef production and price forecasts are noted in the latest USDA outlook. But according to a story from Rod Bain, the latest pork production and price forecasts reveal tighter supplies and a price adjustment for hogs. World Agricultural Outlook Board Chair Mark Jekanowski also goes over USDA’s April outlook for broiler and turkey production and prices. …

New Veterinary Debt Solutions Program Launches

Dan Beef, Cattle, Dairy, Economy, Education, Livestock

Farm Journal Foundation is partnering with the Zoetis Foundation to launch a new program to find solutions for relieving student debt in the veterinary industry. The effort’s long-term goal seeks to address shortages of veterinarians to work with farmers in rural areas. The new Veterinary Debt Solutions Program will convene leaders from across the livestock, academic, nonprofit, and veterinary sectors …

NCBA Renews Call for Suspension of Brazilian Beef Imports

Dan Beef, Cattle, Exports/Imports

Following the recent USDA report highlighting an increase in Brazilian beef imports, the National Cattlemen’s Beef Association (NCBA) renewed its call for the immediate suspension of fresh beef imports from Brazil. NCBA has repeatedly called for a thorough audit of Brazil’s animal health and food safety system, to ensure the safety of the U.S. cattle herd. In 2021, Brazilian exports to the U.S. increased by 131 …

Georgia Beef Board Receives Numbers from New Study

Dan Beef, Cattle, Georgia, Georgia Beef Board (GBB), Marketing

The Georgia Beef Board (GBB) recently received numbers from a state research study about consumer usage and knowledge of beef. GBB Director of Public Relations, Taylor Evans, says this study will help them better increase demand for producers in the state. For more information about this study, contact the GBB office in Macon. Sponsored ContentFlorida Cattle Enhancement Board Supports Beef Education and …