peanut

New Promotional Brand Campaign For Peanuts

Today, the National Peanut Board has launched a brand platform that aims to elevate peanuts beyond being just a reliable staple. The theme? It’s not nuts, it’s peanuts. For the first time, the U.S. farmers, manufacturers, and other brands are rallying behind this one cohesive identity, celebrating the humble crop as a distinctive category of one. It’s not nuts, it’s peanuts. They say …

planting

Planting Concerns For Peanut Growers

Well, it’s peanut planting time. Peanut farmers are waiting for the area that has not received any rain to get a rain to get this peanut crop in the ground. What’s going to happen now? Waiting on USDA to give us an estimate on how many peanuts have been planted before any contracts are going to be sealed. The first estimate was that this …

Peanut Stocks and Processing Report

Peanut Stocks and Processing Report Review

Well, the peanut farmers keep watching the Peanut Stocks and Processing Report from USDA and it shows they have too many peanuts. Matter of fact, the commercial storage right now is up 36.4% compared to the same time last year. Also, the shell peanut items that are stored in warehouses is also up 20.4% compared to last March. That’s pushing the price of peanuts down …

Monfort

UGAs Monfort Provides Peanut Planting Update and Recommendations

Scott Monfort, the peanut specialist in Georgia provided an update and some recommendations for peanut growers. Monfort said, “The best thing as you can walk outside and see right now is rainfall. We needed that to get this moving in the right direction. We estimate that we’re about a quarter of the acres being planted at this point. And if I …

drought conditions

Drought Condition Overview Impacting Southern Crops

Drought conditions have impacted southern crop planting and USDA Meteorologist Brad Rippey provided an overview of those conditions. Rippey said, “Core drought areas include the southern United States, portions of the Great Plains, and extending into the western United States. If you look at the regions, the southeast region, we are seeing at this time, not only do we have 99 percent …

national peanut board

USDA Names Members and Alternates To The National Peanut Board

The U.S. Department of Agriculture has appointed additional representatives to the National Peanut Board. The National Peanut Board is made up of 12 producer members and their alternates with eleven members and their alternates representing the states of Alabama, Arkansas, Florida, Georgia, Mississippi, Missouri, North Carolina, Oklahoma, South Carolina, Texas and Virginia. Additionally, an at-large member and alter represent the …

peanut

National Peanut Board New Brand Promotion

 A bold new era for the peanut industry. That’s the voice of the National Peanut Board, who announced this week a new program to help promote peanuts. It’s a game changing brand platform, they said, that will champion this, represent the 7000 peanut farming families across America. They said that this is a special, new strategic push to connect the Gen Z population, a generation that …

peanut exports

Peanut Exports Increasing

About 20 to 25 percent of the peanuts in America are exported to foreign countries and other areas. The main two buyers are of course Mexico and Canada. They’re our next-door neighbors. But in February this year the U.S. exported 54,792 metric tons. That is an increase of 49 percent compared to that same period last year. The increase was driven by …

Farm Bill

Further Details of the Farm Bill 2.0

Farm Bill 2.0 has passed the U.S. House of Representatives 224 to 200, and this strengthens the operation of the Market Loan Assistance Program that was in that first bill, the One Big Beautiful Bill Act that was passed earlier in the year. The good news in this part of the 2.0 is that the bill includes important provisions related to international and …

drought conditions

Lack of Rain Continues To Impact Growers

If you call up a farmer today and ask him what’s happening, he would probably respond, waiting on the rain. Some isolated showers have come across the southeast Georgia area and the southwest area, but not enough to solve the water shortage. Some peanut producers have started irrigating to try to get enough peanuts to come up along when most of the corn is gone and …