Florida Senate Proposes Money for Everglades, Sea Level Rise

Dan Environment, Florida, Lake Okeechobee, News from Our Sponsors, Water

(NSF) — Gov. Ron DeSantis would get more than he requested for Everglades restoration and water projects in the coming year under an initial Senate budget proposal that also would set up a grant program to address sea-level rise. In addition, the Senate is proposing an increase in money for the state’s springs, a reduction to the Florida Forever conservation …

pandemic assistance

Ag Responds to USDA Pandemic Assistance for Producers Funding

Dan Coronavirus, Economy, USDA

COVID-19 Aid Released and Expanded to Include More Producers (AFBF) — USDA announced its plans to distribute more than $12 billion under a program called Pandemic Assistance for Producers, which includes aid that had been put on hold as well as funds newly allocated in the Consolidated Appropriations Act. The program assists farmers and ranchers who previously did not qualify for COVID-19 …


OJ Could Address Fruit Shortfall in Adult Diets

Dan Citrus, Orange Juice, Research

While whole fruit consumption increased in adults between 2003 and 2016, the intake of several key nutrients decreased over time, a new study shows. Adding 100% orange juice (OJ) to the diet could help address this shortfall and bolster the intake of other key nutrients found in OJ. A cross-sectional analysis using the nationally representative National Health and Nutrition Examination …

good health

OJ: 5 Contributions to Good Health

Dan Citrus, Orange Juice

At the March Florida Citrus Commission (FCC) meeting, Gail Rampersaud summarized recently published studies showing that orange juice (OJ) contributes to good health. Rampersaud, a registered dietitian nutritionist, told the FCC, which governs the Florida Department of Citrus, about five ways the studies showed OJ is beneficial: Body Weight: Research shows that 100% OJ or fruit juice consumption is not related …

good health

Keeping Consumers Engaged With Florida OJ

Dan Citrus, Orange Juice

Florida Department of Citrus (FDOC) e-commerce activities have strongly aided orange juice (OJ) sales since January 2020, Jackie Hopkins with FDOC marketing agency Edible told the Florida Citrus Commission earlier this month. She reported the e-commerce program has reached $11.6 million in attributed sales of OJ with 513 million impressions and a $5.24 return on ad spend (ROAS). ROAS is the …


Update on Florida OJ Supply and Demand

Dan Citrus, Florida, Orange Juice

In the Feb. 3 Florida Citrus Commission meeting, Marisa Zansler, Florida Department of Citrus director of economic and market research, provided an update on the Florida orange juice (OJ) movement and availability. External trends, such as fruit drop and increased demand during the pandemic, may significantly impact the availability of orange juice throughout the season. Coming into the 2020–21 season, beginning inventory …


Research Projects on OJ Recommended for Approval

Dan Citrus, Orange Juice, Research

The Scientific Research Advisory Committee met on Jan. 21 to review recent updates from the Florida Department of Citrus (FDOC) and to review and recommend to the Florida Citrus Commission (FCC) for approval of two new research proposals. The FCC serves as the FDOC’s governing board. Rosa Walsh, director of the FDOC Scientific Research Department, gave an update on the 2020–2025 Dietary Guidelines …

fdoc orange juice

FDOC Update: OJ Sales, Supply and Demand

Dan Citrus, Orange Juice

Shannon Shepp, executive director of the Florida Department of Citrus (FDOC), reports that total orange juice (OJ) sales are performing at 2016 levels. “In the four week-period ending Dec. 26, 2020, average year-over-year sales of total OJ increased 7.68 percent with nearly 37.39 million equivalent gallons sold, according to the latest Nielsen retail sales update,” Shepp says. “Volume sales of NFC (not …


New Dietary Guidelines Include Role for Juice

Dan Citrus

The newly released 2020–2025 Dietary Guidelines for Americans (DGA) continue to reinforce that nutrient-dense 100 percent fruit juices, such as orange juice (OJ), count as a fruit serving. They also continue to include 100 percent fruit juice as a part of a healthy dietary pattern. The guidelines support the incorporation of beverages such as 100 percent OJ into the daily …

retail orange

Retail Orange Juice Prices and Sales on the Rise

Dan Citrus, Economy

The most recent Nielsen report reveals promising news for Florida retail orange juice (OJ) sales. During a recent Florida Department of Citrus (FDOC) webinar, Marisa Zansler, director of the FDOC Economic and Market Research Department, presented a summary of the second Nielson report for the 2020–21 citrus season through the four-week period ending Nov. 28. The report shows that OJ sales for this period …