The Beef Checkoff is a valuable investment for producers. Driving demand for beef, checkoff dollars are not “free money” for contractors. Cattlemen’s Beef Board Senior Director of Evaluation and Outreach, Beka Wall shares more.
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The Beef Checkoff is a valuable investment for producers. Driving demand for beef, checkoff dollars are not “free money” for contractors. Cattlemen’s Beef Board Senior Director of Evaluation and Outreach, Beka Wall shares more.