Getting Consumers to Try American Lamb

Will Jordan American Lamb Board (ALB), American Sheep Industry Association (ASI), Industry, Livestock, Livestock News

Well as you get ready to celebrate America’s independence later this week, you may be considering which meats will grace your table. Along with the usual beef and pork, lamb could be an option. The American Lamb Board is focused on educating consumers about cooking lamb at home. In an effort to encourage more consumers to try American lamb, ALB …