Promoting Florida Beef via New Digital Campaign

The Beef Checkoff program in Florida is presenting the beef message to consumers with a little help this holiday season. Florida Beef Council (FBC) Director of Education & Promotion, DeAnne Maples, says they received financial support to help them with a new digital campaign. For more information about this and other Beef Checkoff promotions in Florida, contact the FBC office in Kissimmee …

‘Beefing Up the Holidays’ in Georgia

With that time of the year here, the Georgia Beef Board (GBB) is once again ‘Beefing Up the Holidays’. Taylor Evans, GBB director of public relations, says they are asking people to pardon the turkey this year and put beef on their dinner tables. For more information about Beef Checkoff programs in Georgia, contact the GBB office in Macon at 478-474-1815 or go …

U.S. Meat Production Poised for More Growth

Producers of every commodity in the meat sector will likely boost production in 2021. But according to a story from Gary Crawford, the U.S. beef industry is likely to post only a modest increase in production. Sponsored ContentFlorida Cattle Enhancement Board Awarded Researcher Discusses New World Screwworm OverviewJune 19, 2026Verdant Robotics Offers Growers Targeted Application of Herbicides or Beneficials through …

Looking Ahead to Challenges, Opportunities

The U.S. Meat Export Federation (USMEF) held its virtual Strategic Planning Conference last week and new USMEF chairman, Pat Binger of Cargill Protein, says there will be a lot of challenges in the upcoming year, but also opportunities for red meat exports. Micheal Clements has the story. Sponsored ContentFlorida Cattle Enhancement Board Awarded Researcher Discusses New World Screwworm OverviewJune 19, 2026Verdant Robotics Offers …

Georgia Beef Board Pleased with Macon Burger Week

A big Beef Checkoff event took place last week in Georgia, as Macon Burger week was well attended. Taylor Evans, director of public relations for the Georgia Beef Board (GBB), says the week went fantastic. For more information about Beef Checkoff programs in Georgia, contact the GBB office in Macon at 478-474-1815 or go to their website, georgiabeef.org/. Sponsored ContentFlorida Cattle Enhancement …

Florida College Students Learn About Beef Via Online Course

The Beef Checkoff program in Florida works in various ways to present the beef message to consumers. But recently the Florida Beef Council (FBC) worked with students at the University of Florida through an on-line course. FBC Director of Education & Promotion, DeAnne Maples, says they took part in the “Meat We Eat” course. For more information about this and other Beef …

NCBA Highlights Beef and Produce Pairings on Healthy Plates with #UnitedOnThePlate Partnership

Beef Checkoff partners with Produce for Better Health Foundation to showcase how pairing beef with vegetables and fruits boosts flavor and health (NCBA) — In an effort to continue to highlight beef’s place on the plate, the National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, has partnered with the Produce for Better Health Foundation (PBH) to celebrate how …

Florida Beef Council Ready for Burger Week

While various promotions through the Beef Checkoff take place each year across Florida, there are two events taking place this week. DeAnne Maples, director of education & promotion for the Florida Beef Council (FBC), says you can get a great burger at a great price at both events. For more information about these and other Beef Checkoff promotions in Florida, contact the …