Just in time for the holidays, Beef. It’s What’s For Dinner. is releasing a new video to help “spice up” any gathering and celebration. In this week’s Beef Checkoff report, DeAnne Maples, Florida Beef Council (FBC) director of education and promotion, tells why FBC is excited to share this video in Florida. The Beef Drool Log is a video featuring a prime rib roast cooking …
Georgia Beef Board Promoting BQA for Consumers
Efforts are underway to introduce consumers to the Beef Quality Assurance (BQA) program. In this week’s Beef Checkoff report, Georgia Beef Board’s Kaytlyn Malia tells why this is being done. Sponsored ContentCIR Agriculture Harvester ProductsJuly 1, 2026FL Cattle Enhancement Board Wraps up Funding YearJune 30, 2026Florida Cattle Enhancement Board Awarded Researcher Discusses New World Screwworm OverviewJune 19, 2026Verdant Robotics Offers Growers Targeted …
September Beef Exports Steady; Pork Higher but Pace Slowing
(NAFB) — September exports of U.S. beef were steady with last year’s volume, but the export value was trending lower. That’s according to USDA data compiled by the U.S. Meat Export Federation (USMEF). Pork exports were above last year’s levels in September but had pulled back from the larger totals in June, July, and August. September beef exports were just …
NCBA VP: “Why Sustainability?”
By Ethan Lane, Vice President, Government Affairs, NCBA When the topic of sustainability comes up in conversation in cattle circles, it’s common to see heads shaking. It’s not a topic we like to discuss in our industry – primarily because it’s so often raised with bad intentions and worse information. We bristle because we’ve been doing things right in our …
USMEF on Meat Exports to China
Last week, the U.S. Meat Export Federation (USMEF) held their annual Strategic Planning Conference in Tucson, Arizona. During a media conference call, USMEF Senior Vice President of Asia Pacific, Joel Haggard, talked first about African Swine Fever (ASF) and it’s impacts on the pork trade. But when it comes to U.S. beef going to China, Haggard said the U.S. has a very …
NCBA on the Real MEAT Act
Last week, the National Cattlemen’s Beef Association (NCBA) applauded the bipartisan introduction of the Real MEAT (Marketing Edible Artificials Truthfully) Act of 2019. The Real Meat Act will codify the definition of beef for labeling purposes, reinforce existing misbranding provisions to eliminate consumer confusion and enhance the Federal Government’s ability to enforce the law. NCBA Senior Director of Government Affairs, Danielle Beck, discusses the …
USMEF on Meat Exports
The U.S. Meat Export Federation (USMEF) kicks off their Strategic Planning Conference in Tucson, Arizona today. Prior to the annual event, they held a media conference call Tuesday, and USMEF President and CEO, Dan Halstrom, told us he’s feeling upbeat about U.S. meat exports. Sponsored ContentCIR Agriculture Harvester ProductsJuly 1, 2026FL Cattle Enhancement Board Wraps up Funding YearJune 30, 2026Florida Cattle Enhancement Board Awarded …
Montana Senator Introduces Resolution to Restart COOL
(NAFB) — Senator Jon Tester of Montana introduced a resolution in support of the reestablishment of Country of Origin Labeling. The COOL resolution puts forth a firm statement of support for the program, which was repealed back in 2015. The introduction follows months of coordination and collaboration by Tester, who’s been pulling together consumer and producer stakeholders to push the …
Florida Beef Council Participates in Big Event
The Florida Beef Council (FBC) took part in a big event in St. Petersburg this past weekend. In this week’s Beef Checkoff report, FBC Director of Beef Marketing and Promotion DeAnne Maples says the council was able to see a lot of people and serve a lot of beef. Sponsored ContentCIR Agriculture Harvester ProductsJuly 1, 2026FL Cattle Enhancement Board Wraps up Funding YearJune 30, 2026Florida …
Georgia Beef Board Conducting Media Training
Getting the beef message out is important, and in today’s world there are so many platforms to do just that. In this week’s Beef Checkoff report, Georgia Beef Board’s Kaytlyn Malia tells about a media training event that will be conducted this week. Sponsored ContentCIR Agriculture Harvester ProductsJuly 1, 2026FL Cattle Enhancement Board Wraps up Funding YearJune 30, 2026Florida Cattle Enhancement Board …