digital

ACA Pleased with Digital Campaign Results

Dan Alabama, Alabama Cattlemen’s Association (ACA), Beef, Cattle

Digital advertising is something we are seeing more and more of, and something that the Alabama Cattlemen’s Association (ACA) has been using for various Beef Checkoff promotions. ACA Director of Consumer Outreach, Josie Jones, explained to Southeast AgNet’s Randall Weiseman just how well these campaigns worked for them in 2024. To learn more about beef checkoff promotions, contact the ACA office in Montgomery …

bqa

Updated BQA National Manual Now Available

Dan Beef, Cattle, Education, National Cattlemen’s Beef Association (NCBA)

The National Cattlemen’s Beef Association (NCBA) recently announced the release of its updated Beef Quality Assurance (BQA) National Manual, which serves as a resource for science-based cattle production information and is free to all. “BQA empowers beef producers to maximize their potential to make the most efficient and responsible use of natural resources for effectively producing the world’s most nutritious and flavorful …

trade

Looking at Trade Prospects with the New Administration

Dan Beef, Cattle, Economy, Exports/Imports, Trade, U.S. Meat Export Federation (USMEF)

With the new administration scheduled to be sworn in next Monday, some wonder if they will be able to bring progress on trade negotiations. Rusty Halvorson has the story. Will a second administration of President Donald Trump bring progress on trade negotiations with key global partners? U.S. Meat Export Federation (USMEF) Vice President of Economic Analysis, Erin Borror, says exporters will be watching …

Georgia beef board

Georgia Beef Board Looking Ahead at 2025 Events

Dan Beef, Cattle, Georgia, Georgia Beef Board (GBB)

The Georgia Beef Board (GBB) is working on plans for 2025 promotions. According to GBB Chairman, Robert Fountain, this includes more burger week events and providing materials for county chapters. Sponsored ContentCIR Agriculture Harvester ProductsNovember 1, 2024Nuseed Carinata Covers New GroundOctober 1, 2024TriEst Ag Group: Partners in ProfitabilityApril 1, 2024

digital campaign

Florida Beef Council Pleased with Digital Campaign Results

Dan Beef, Cattle, Florida, Florida Beef Council (FBC)

The Florida Beef Council (FBC) recently received results from a digital campaign they took part in last year. FBC Director of Education & Promotion, DeAnne Maples, is pleased with the numbers. For more information on Beef Checkoff activities in Florida, contact the FBC office in Kissimmee. Sponsored ContentCIR Agriculture Harvester ProductsNovember 1, 2024Nuseed Carinata Covers New GroundOctober 1, 2024TriEst Ag Group: Partners in …

red meat exports

Positive News for Red Meat Exports in 2024

Dan Beef, Beef, Cattle, Exports/Imports, U.S. Meat Export Federation (USMEF)

There was positive news in 2024 for red meat exports. Rusty Halvorson has the story. There was more positive news than expected for red meat exports in 2024. Dan Halstrom, CEO of the U.S. Meat Export Federation, says his group expected a step back going into 2024, which wasn’t entirely accurate. “We estimated that business would probably be down, and we …

Red Meat Production Down Three Percent in November

Dan Beef, Cattle, Livestock, Pork, Sheep-Goats

USDA says red meat production fell year over year in November as cattle and hog slaughter both declined. Commercial meat output totaled 4.56 billion pounds in November, down three percent from November 2023.  Beef production dropped three percent on an annual basis to 2.22 billion pounds. Cattle slaughter fell six percent to 2.57 million head last month. USDA said the …

bracing

Bracing for a Potential Work Stoppage at Ports

Dan Beef, Cattle, Exports/Imports, Labor and Immigration, Marketing, Pork, U.S. Meat Export Federation (USMEF)

As we kick off the New Year, many are bracing for a potential work stoppage at various ports around the country. Rusty Halvorson has the story. U.S. agriculture is bracing for a potential work stoppage at East and Gulf Coast ports that could greatly disrupt U.S. exports. Contract negotiations between the International Longshoremen’s Association and the U.S. Maritime Alliance broke …

cattle prices

Looking Back at 2024 Cattle Prices

Dan Beef, Cattle, Marketing

One economist looks back at how cattle prices fared past year, and what the outlook for the year ahead looks like. Rusty Halvorson has the story. Sponsored ContentCIR Agriculture Harvester ProductsNovember 1, 2024Nuseed Carinata Covers New GroundOctober 1, 2024TriEst Ag Group: Partners in ProfitabilityApril 1, 2024

deforestation

Burdensome EU Deforestation Rule Delayed for a Year

Dan Beef, Cattle, Exports/Imports, U.S. Meat Export Federation (USMEF)

Last week, the European Parliament voted to delay implementation of a deforestation regulation for a year, providing a reprieve for U.S. cattlemen. Rusty Halvorson has the story. According to U.S. Meat Export Federation, the rule will require imports of beef and other goods to include documentation showing they did not come from areas impacted by deforestation. In the case of beef, …