The Federation of State Beef Councils represents a wide range of industry organizations and every segment of the beef industry. Chairman of the Federation, Clay Burtrum, told AgNet Media they partner with the Cattlemen’s Beef Board. And another big promotion for the Federation is the “Beef It’s What’s For Dinner 300” coming in February at the Daytona International Speedway. Burtrum says this will …
Florida Beef Council Pleased with Social Media Campaign
Nationwide sales of fresh beef at retail got a boost earlier this year as the result of a beef industry partnership with the mobile rebates app Ibotta. According to a release from the Federation of State Beef Councils, the partnership also significantly increased consumer engagements with beef through videos, recipes and messages on the app. Overall, the Federation of State …
Federation of State Beef Councils Investing Dollars
Many in the cattle industry are familiar with the beef checkoff and how has been involved with promotional events for years in getting the word out to consumers. But according to Steve Hanson, a Nebraska beef producer who chairs the Federation of State Beef Councils, the way to reach consumers has really changed over the years. Sponsored ContentCIR Agriculture Harvester …