U.S. Secretary of Agriculture Brooke Rollins announced the Great American Cotton Plan aimed to further strengthen the cotton farm economy and restore domestic textile manufacturing. Secretary Rollins said, “Since 1607, cotton has helped build and sustain rural America. Our farmers grow some of the highest quality cotton in the world, but over the last several years, America’s cotton growers have …
Cotton Incorporated Names New Chief Marketing Officer
Cotton Board Names Bev Sylvester as New Chief Marketing Officer for Cotton Incorporated The Cotton Board has announced Bev Sylvester as the new Chief Marketing Officer for Cotton Incorporated, a move aimed at strengthening cotton’s market position and driving long-term demand growth. In her new role, Sylvester will “oversee marketing strategy, brand positioning, consumer engagement and global outreach efforts” to …
Economist provides outlook for cotton producers for 2026 at Deltapine NPE Summit
Incremental Cotton Demand Growth Could Deliver Big Gains for Producers During the recent Deltapine New Product Evaluator (NPE) Summit in Hollywood, Florida, cotton producers heard a clear message about the future of the cotton market: incremental growth matters. Dr. Darren Hudson, Director of the International Center for Agricultural Competitiveness at Texas Tech University, shared an economic outlook that emphasized the …



