Beef. It’s What’s For Dinner. New Ads Address Myths About Beef

New ads tackle the topics of health, sustainability and meat substitutes with the iconic brand’s unique personality and swagger (Beef Checkoff) — Beef. It’s What’s For Dinner., managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, is addressing common questions and hot topics in the beef industry head-on with the launch of new digital and social media …

NCBA Unveils Top Policy Priorities For 2020

(NCBA) — The Executive Committee of the National Cattlemen’s Beef Association (NCBA) approved the organization’s top 2020 Policy Priorities. Approval came at the annual Cattle Industry Convention in San Antonio, Texas. Like last year, NCBA’s top policy priorities include issues related to international trade, proper regulation of fake meat, and regulatory reform, although after a series of significant policy victories …

More than 1,000 Attend Cattlemen’s College

Education recognized by attendees as key element to improving operations (NCBA) — More than 1,000 cattlemen and women took advantage of educational opportunities at the 27th annual Cattlemen’s College in San Antonio, Texas Feb. 4-5. Held in conjunction with the Cattle Industry Convention & NCBA Trade Show Feb. 5-7, Cattlemen’s College is one of the cattle industry’s most in-depth and helpful …

Growing Cress, a Nutrient Powerhouse

Cathy Isom has a few trips for you about how to grow one of easiest greens that’s also known as a nutrient powerhouse. That’s coming up on This Land of Ours.  Cress is a green that is a known nutrient powerhouse, packed with vitamins and minerals, calcium and iron. It’s also full of antioxidants and thought to have medicinal properties …

Secretary Perdue on President Trump’s State of the Union Address

(USDA) — U.S. Secretary of Agriculture Sonny Perdue issued the following statement regarding President Donald J. Trump’s State of the Union address: “Tonight, President Trump’s State of the Union address showcased our country’s relentless optimism and his vision of brighter days that lie ahead. The President has rural America and agriculture close to his heart and has kept his promises …

Thousands Gather for Annual Cattle Industry Convention and NCBA Trade Show

(NCBA) — The largest annual gathering of the beef industry began in San Antonio, where more than 9,000 cattle producers, industry partners, and stakeholders gathered for the first day of the 2020 Cattle Industry Convention and NCBA Trade Show. The event, which continues through February 7, provides a platform for education, policy development, and networking. “This week is about serving …

North Florida Rivers Get Boost in Senate Bill

(NSF) — Some additional money would be shifted to help three North Florida rivers under a Senate proposal designed to carry out Gov. Ron DeSantis’ request to spend $625 million annually on Everglades and other water projects over the next three years. Bill sponsor Rob Bradley, a Fleming Island Republican who chairs the powerful Senate Appropriations Committee, revised his proposal …

Love for Chicken Wings and the Super Bowl

Cathy Isom has the official prediction for how Americans love for chicken wings will score during this year’s Super Bowl. It’s no secret that we love to eat a lot of chicken wings while watching football. One of the biggest chicken wing consumption days is Super Bowl Sunday. And, this year will be no different. The National Chicken Council estimates …

Plants to Brighten Your Outdoor Patio Space

Cathy Isom has a bit of information about some plants to brighten up your outdoor patio space. While you’re sprucing up your patio with some greenery, you might also consider enhancing the overall look by hiring driveway and patio cleaning experts at https://topcleaners.ie/driveway-and-patio-cleaning/. A clean, well-maintained patio can provide the perfect setting for your new plants, creating a refreshing outdoor …