Bill Introduced to Reinstate MCOOL

Dan Beef, Cattle, Legislative, Marketing, Regulation


U.S. Representative Dusty Johnson (R-SD) introduced the Beef Origin Labeling Accountability Act to bring clarity and to reinstate Mandatory Country of Origin Labeling (MCOOL) for beef products.

“Consumers don’t know where their beef comes from,” Johnson says. “It could be South Dakota, Brazil, or Canada. U.S. producers raise better beef, and they’re not getting credit for it.”


The act will direct the U.S. Trade Representative and Ag Secretary to work together to determine a process of reinstating Mandatory Country of Origin Labeling for beef that is compliant with World Trade Organization rules. It also directs the U.S. Trade Rep to consult with the Canadian and Mexican governments to resolve the outstanding MCOOL trade disputes the two countries have open against the U.S.

“This bill is a step in the right direction to get accurate labels back on these products to increase consumer confidence in American-made and grown products,” Johnson adds.

(From the National Association of Farm Broadcasters)