Last month, beef producers from across the country gathered in San Diego for the industry’s Summer Business Meeting. Various topics were discussed to help establish direction for projects aimed at improving the beef industry.
The Florida Beef Council (FBC) was there, and their Director of Beef Marketing and Promotion, DeAnne Maples, said they focused on the Beef Checkoff program.
For more information on this and the various Beef Checkoff activities here in the state, contact the FBC office in Kissimmee.