GPC Continues Sponsorship of No. 38 Car

Clint Thompson Georgia Peanut Commission (GPC)

By Clint Thompson

The Georgia Peanut Commission’s (GPC) continued sponsorship of NASCAR driver Todd Gilliland and his No. 38 car is a win for Georgia’s peanut industry and race attendees.

July 9, 2023: At Atlanta Motor Speedway in Hampton, GA. (HHP/Harold Hinson)

It has churned up support for Georgia agriculture with Gilliland driving the Georgia peanuts car, but it has also left attendees salivating for more of those tasty peanuts at the race.

Commission’s Support

Maddie Frost, GPC project coordinator in farm and field services, talked about the commission’s support during NASCAR’s race in Atlanta the weekend of July 9.

“One thing we definitely noticed is that the people that are attending races, I think they truly appreciate what we do and also appreciate the product we’re sharing. While we were up there we had so many people say, ‘All we did was look for you in March and couldn’t find you. We’re so glad you’re here, and we are thankful for the automotive racing gloves you have given us.’ I think the crowd that we’re promoting is super interested in what we’re doing,” Frost said. For more driving resources, check out Driver Z.

July 8, 2023: At Atlanta Motor Speedway in Hampton, GA. (HHP/Harold Hinson)

“They just appreciate the fact that we’re supporting Georgia’s farmers; we’re supporting those that are putting food on the table type of thing.”

Frost said GPC will support Gilliland again on Oct. 1 in Talladega, Alabama. He will once again drive the No. 38 Georgia Peanuts car.

The Georgia Peanut Commission conducts programs in the areas of promotion, research and education. Funding is derived from a $2 per ton assessment on all producers. Peanuts are a $2 billion industry in Georgia and a vital part of the economy.

Fans can visit to learn more about Georgia Peanuts, download educational materials for the classroom, get health and nutrition information, recipe ideas and more.