The BeSure! campaign from the Growing Matters Coalition offers tips for growers to
help protect pollinators.
The coalition says when choosing crop protection tools, both effectiveness
and potential impact on the environment must be considered. Protecting bees and
other wildlife is a major part of good stewardship practices and is why Growing
Matters launched BeSure!, an initiative to support growers and applicators in
accomplishing this important goal.
Growing Matters is a coalition of organizations and individuals committed to scientific discourse on the stewardship, benefits and alternatives of neonicotinoid insecticides in North America. The joint effort is led by Bayer CropScience, Syngenta, Valent U.S.A. LLC , BASF Agricultural Solutions and Mitsui Chemicals Agro, Inc.
In addition to the Growing Matters coalition of agricultural companies, BeSure! is supported by the American Seed Trade Association (ASTA) and National Pesticide Safety Education Center (NPSEC).
Listen to Tim Joseph, Regulatory Agent with Mitsui Chemicals, Crop & Life Solutions discuss more about the program.