NCBA to Hold Winter Reboot General Sessions

Clint Thompson Cattle

We are just one week away from the National Cattlemen’s Beef Association (NCBA) Winter Reboot General Sessions. Those interested can log in virtually on Feb. 23-24 for two days of education, market outlooks, a robust virtual marketplace and lots of fun. The Winter Reboot experience will feature two General Sessions led by NCBA’s own CEO Colin Woodall, Vice President of Government Affairs Ethan Lane and the NCBA Lobby Team straight out of Washington, D.C.


The Winter Reboot will include informative sessions out of Washington, D.C., where you can learn about the beef industry priorities for 2021 and how your dollars are making a difference in Washington. Woodall and Lane will walk through what producers can expect the next four years and take your questions.

Of course, many decisions are made every day in Washington, D.C. that impact the beef industry. The NCBA team has boots on Capitol Hill every day looking out for your best interests. The NCBA lobby team will discuss the work they do and the conversations they’re having on both sides of the aisle to fight for the interests and needs of America’s beef cattle producers.

Learn more about the NCBA Winter Reboot General Sessions on their website.