The “Fresh from Florida” message will be promoted to millions of people around the globe this spring during the 55th running of the Mobil 1 Twelve Hours of Sebring.
The Florida Department of Agriculture has partnered with Sebring International Raceway to sponsor America’s oldest sports car endurance race, which will be held March 14-17, 2007. The winner of this year’s race will celebrate victory with a glass of “Fresh from Florida” orange juice in the winner’s circle.
Twelve Hours of Sebring is part of the American Le Mans series which also made a big announcement this week that has an agricultural connection. The series will partner with the Ethanol Promotion and Information Council to make ten percent ethanol, â€œthe official ethanol-enriched fuelâ€ of the series.
Report (1:00 wma)