Various beef promotions take place in Florida every year, but some of those come from ideas picked up from the national program. Florida Beef Council Director of Beef Marketing and Promotions Allyson Trimble talks about an event she recently attended where more ideas for possible promotions were picked up. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the …
Pleased with Florida Beef Video Campaign
The Florida Beef Council (FBC) just wrapped up a two-month campaign, which involved producers across the state telling their story. In our Beef Checkoff report, Allyson Trimble, FBC director of beef marketing and promotions, explains what this effort involved. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the Florida Cattle Enhancement BoardJanuary 16, 2026Florida Cattle Industry Supports Administration …
Training for Florida Beef Council Staff Member
It was just over three months ago that Allyson Trimble took over as director of beef marketing and promotions for the Florida Beef Council. She has been able to pick up a lot of knowledge about the industry over the past few weeks, but says she will be attending an event next week to broaden her knowledge even more. Sponsored …
Florida Beef to be Discussed at Dietetics Conference
The Florida Beef Council (FBC) will be on the road next week attending an event where beef will be discussed. In our beef checkoff report, FBC’s new director of Beef Marketing and Promotions, Allyson Trimble, explains where the council will be. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the Florida Cattle Enhancement BoardJanuary 16, 2026Florida Cattle …
Florida Team Beef Promoting Industry
The Florida Beef Council is proud of the Team Beef program that’s come together over the past few months. Team Beef Ambassador, Erin Freel, explains what the program is all about. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the Florida Cattle Enhancement BoardJanuary 16, 2026Florida Cattle Industry Supports Administration of Florida Cattle Enhancement BoardJanuary 9, …
Florida Beef Council Pleased with Social Media Campaign
Nationwide sales of fresh beef at retail got a boost earlier this year as the result of a beef industry partnership with the mobile rebates app Ibotta. According to a release from the Federation of State Beef Councils, the partnership also significantly increased consumer engagements with beef through videos, recipes and messages on the app. Overall, the Federation of State …
Florida Beef Council Chairman Pleased with Checkoff
The Florida Beef Council continues to look at various ways producer dollars can be used in the state to help promote the industry. The new chairman of the council is Flint Johns from Okeechobee. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the Florida Cattle Enhancement BoardJanuary 16, 2026Florida Cattle Industry Supports Administration of Florida Cattle Enhancement …
Various Cattle Industry Representatives on Florida Beef Council
The Florida Beef Council continues their efforts for beef producers across the state. And in this week’s report, FBC CEO Jim Handley says there are various cattle industry representatives who serve on the council. Sponsored ContentFlorida Cattle Producers Proactive In Research Efforts Funded by the Florida Cattle Enhancement BoardJanuary 16, 2026Florida Cattle Industry Supports Administration of Florida Cattle Enhancement BoardJanuary …