Florida Beef Council

Florida Beef Council Hosts Tour

Dan Beef, Florida

The Florida Beef Council (FBC) hosted a tour this week where it was able to get the beef message out to a certain group of folks. In this week’s beef checkoff report, FBC’s Director of Beef Marketing and Promotions, Allyson Trimble, says it was a great opportunity for the council to spread the beef message.

Florida Beef Council

Florida Beef Council Pleased with Social Media Campaign

Dan Beef, Florida

Nationwide sales of fresh beef at retail got a boost earlier this year as the result of a beef industry partnership with the mobile rebates app Ibotta. According to a release from the Federation of State Beef Councils, the partnership also significantly increased consumer engagements with beef through videos, recipes and messages on the app. Overall, the Federation of State …