The Florida Beef Council (FBC) hosted a tour this week where it was able to get the beef message out to a certain group of folks. In this week’s beef checkoff report, FBC’s Director of Beef Marketing and Promotions, Allyson Trimble, says it was a great opportunity for the council to spread the beef message.
Beef Discussed at Florida Food Symposium
The Florida Beef Council recently attended an event where it was able to talk beef with a group of influencers. In this week’s beef checkoff report, FBC’s director of beef marketing and promotions, Allyson Trimble, says it was a great opportunity for the council to spread information about how beef is important in a healthy diet.
Florida Beef to be Discussed at Dietetics Conference
The Florida Beef Council (FBC) will be on the road next week attending an event where beef will be discussed. In our beef checkoff report, FBC’s new director of Beef Marketing and Promotions, Allyson Trimble, explains where the council will be.
New FBC Staff Member Enjoys Promoting Beef
We told you a few weeks ago that University of Florida graduate, Allyson Trimble, had been hired to fill an open position with the Florida Beef Council. And with a few weeks under her belt, Allyson is enjoying working with FBC and sees the benefits of the beef checkoff program.
Florida Team Beef Promoting Industry
The Florida Beef Council is proud of the Team Beef program that’s come together over the past few months. Team Beef Ambassador, Erin Freel, explains what the program is all about.
Grant Dollars Fund Programs through Florida Beef Council
Dollars through the Beef Checkoff help the Florida Beef Council (FBC) conduct various programs across the state. But according to FBC CEO Jim Handley, a recent grant has helped the council conduct a couple of more programs.
Florida Beef Council Hires New Staff Member
Since the end of 2016, the Florida Beef Council has had an open position, one they have been working ever since to fill. And according to FBC CEO Jim Handley, that position has now been filled.
Florida Beef Council Pleased with Social Media Campaign
Nationwide sales of fresh beef at retail got a boost earlier this year as the result of a beef industry partnership with the mobile rebates app Ibotta. According to a release from the Federation of State Beef Councils, the partnership also significantly increased consumer engagements with beef through videos, recipes and messages on the app. Overall, the Federation of State …
Florida Beef Council Chairman Pleased with Checkoff
The Florida Beef Council continues to look at various ways producer dollars can be used in the state to help promote the industry. The new chairman of the council is Flint Johns from Okeechobee.
Florida Beef Council Seeking Team Beef Members
The Florida Beef Council (FBC) is looking for folks to be a part of Team Beef. FBC CEO Jim Handley explains.