New ads tackle the topics of health, sustainability and meat substitutes with the iconic brand’s unique personality and swagger (Beef Checkoff) — Beef. It’s What’s For Dinner., managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, is addressing common questions and hot topics in the beef industry head-on with the launch of new digital and social media …
Strong Consumer Demand Predicted for Beef
The latest numbers show beef demand is up 15 percent since 2012 and the U.S. Department of Agriculture (USDA) is predicting strong consumer demand to continue through the end of this year. As a matter of fact, U.S. consumers are expected to consume nearly 9 percent more beef this year than they did back in 2015. And according to information …
NCBA Announces Leadership Changes
DENVER (NCBA-Sept. 18, 2019) – The National Cattlemen’s Beef Association (NCBA) announced two significant leadership changes. The NCBA Executive Committee of the National Cattlemen’s Beef Association confirmed Colin Woodall to serve as the association’s new Chief Executive Officer. Woodall, who was named this morning after an exhaustive national search, managed NCBA’s efforts in Washington, D.C., for more than a decade. …
Charles W. Obern Named 2019 Farmer of the Year
To be successful in farming requires a good deal of stamina, flexibility, and determination, along with a love of the art of growing things. Charles “Chuck” Obern, owner of C&B Farms, Inc., embodies all these qualities, in addition to curiosity—an instinctive awareness that research can provide previously undiscovered or underutilized methods to improve crop health and yields. Graduating from the …
Water Woes Become a Political Wildcard
Throughout the summer, politicians heard from Floridians angered by the latest bouts of toxic blue-green algae in the St. Lucie and Caloosahatchee rivers, along with a festering red-tide outbreak on the Gulf Coast. Protesters focused on the state’s handling of rising sea levels, a limited acknowledgement of climate change and past actions by Gov. Rick Scott such as reducing funding …
U.S. Supplying More Than Half of the E.U. Soybeans
The European Commission released a report that says American farmers are now supplying more than half of the European Union’s soybeans. Over a 12-week period from July through mid-September, U.S. soy exports to the EU were 133 percent higher than the same time period in 2017. Politico says the U.S. supplied 25 percent of the EU’s soybeans needs from July …
John Deere Concerned About Trade Retaliation
The world’s largest maker of agriculture equipment, Deere and Company, is worried that possible trade tensions between the U.S. and other countries could affect its machinery sales. A Bloomberg report says the steel and aluminum tariffs on imports to America will have an impact on the company. But, Deere is much more worried about possible trade retaliation that could target …
National Farm Machinery Show Sets Record
Increase in Attendance, Ticket Sales and Exhibitors The 2018 edition of the National Farm Machinery Show (NFMS) closed Saturday with an increase in attendance and ticket sales, and a record number of new exhibitors and exhibit sales. Over 314,000 attendees packed the Kentucky Exposition Center for the four-day event that celebrated 53 years of providing the agricultural industry’s latest and …
National FFA Announces 2017 National Agricultural Proficiency Winners
Winners of the 2017 National Agricultural Proficiency Awards were announced during the sixth general session at the 90th National FFA Convention & Expo. Awards were given in 47 categories. Agricultural Communications—Entrepreneurship/Placement Kolt Buchenroth—Ohio Kolt Buchenroth of the Kenton-OHP FFA Chapter in Ohio began his career in agricultural communications when he was offered a job at WKTN Radio as the agriculture …
Saudi Arabia Nearly Doubles U.S. Corn Imports In 2016/2017
The U.S. Grains Council says Saudi Arabia has nearly doubled purchases of U.S. corn this marketing year due to a combination of favorable government policy shifts, competitive prices and market development work by the Council. So far in the current marketing year, Saudi Arabia has purchased 2.07 million metric tons of U.S. corn, or 81.5 million bushels, up significantly compared …