USDA Opens 2022 Sign-up for Dairy Margin Coverage

The U.S. Department of Agriculture (USDA) has opened sign-up for the Dairy Margin Coverage (DMC) program and notes they’ve expanded the program to allow dairy producers to better protect their operations by enrolling supplemental production. Supplemental DMC will help small and mid-sized dairy operations that have increased production over the years but were not able to enroll the additional production. …

China’s Demand for U.S. Beef Complements Well-Established Markets

With market access improvements secured through the Phase One Economic and Trade Agreement, U.S. beef exports to China gained significant traction for the first time in 2020. And according to a story from Joe Schuele with the U.S. Meat Export Federation, they have surged this year. Sponsored ContentFlorida Cattle Enhancement Board Provides Critical Funding To Enhance Brahman GeneticsApril 24, 2026Strong Relationship …

Farmer Sentiment Weakens on Cost Concerns

The Purdue University/CME Group Ag Economy Barometer dropped five points in November to a reading of 116, as producers continue to be pessimistic about both the current and future outlook of the agricultural economy. Farmers are facing sharp increases in their cost of production that coincide with fluctuating crop and livestock prices. Other issues of concern are the prospect of …

Georgia Beef Board Pleased with Tailgate Event

The Beef Checkoff had a big part during an event in Atlanta, Georgia where the SEC Championship game was held this past weekend. Georgia Beef Board (GBB) Director of Public Relations, Taylor Evans, says they had a great beef tailgate. Contact the GBB office to learn more about Beef Checkoff funded activities in Georgia. Sponsored ContentFlorida Cattle Enhancement Board Provides Critical Funding To …

Florida Beef Campaign through FDACS

With the holiday season here, the Florida Beef Council (FBC) is involved in a digital campaign with the Florida Department of Agriculture and Consumer Services (FDACS). FBC Director of Education & Promotion, DeAnne Maples, says this involves funding they are able to utilize to market beef for the holidays. For more information about this beef campaign, thanks to funding from FDACS, contact the Florida Beef Council in Kissimmee. …

ACA Promoting Beef Commercials on Network Television

With the holiday season here, the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, is again reminding consumers across the country that beef is the only protein that they want to feed their families this holiday season. And according to Alabama Cattlemen’s Association (ACA) Director of Social Media and Communications, Kayla Greer, once again they will be on broadcast …

Challenges When Caring for Livestock in the Winter Time

How to care for Livestock in the winter time.  That’s coming up on This Land of Ours. Winter can present challenges when caring for livestock, when it comes to protection, food, and care. Starting with their water source, you’ll need to regulate water temperatures to avoid freezing. Also, monitor the quality of the water. Is it muddy, dirty, or contaminated? …

NMPF Statement on the Dairy Pricing Opportunity Act

A new bill has been introduced that would require a hearing on the Federal Milk Marketing Order (FMMO). New York Senator Kirsten Gillibrand, who introduced the legislation, wants to hear firsthand from farmers about the issues needing addressed. Gillibrand, joined by Sen. Patrick Leahy of Vermont and Sen. Susan Collins of Maine, introduced the bipartisan Dairy Pricing Opportunity Act. It …

NCBA on Infrastructure Package

The Infrastructure Investment and Jobs Act, otherwise known as the Build Back Better bill, is an infrastructure package focused on creating American jobs, rebuilding our nation’s roads and bridges, and combatting the climate crisis. President Biden signed the $1 trillion infrastructure deal into law back in mid-November. National Cattlemen’s Beef Association (NCBA) Vice President of Government Affairs, Ethan Lane, says this …