Marketing a Priority for PMA

PMA board of directors establishes marketing as a strategic priority for PMA From The Produce Marketing Association: Phoenix, Arizona — Last week during the first Produce Marketing Association (PMA) Board of Directors meeting of 2016, the association’s Marketing Task Force recommended that PMA establish marketing as a strategic priority during the next two years. The goal is to drive the …

Albritton Supports Box Tax

Representative Ben Albritton Supports Box Tax to Continue Research Ballots are now out to vote to continue the citrus box tax that helps fund the Citrus Research and Development Foundation (CRDF). State Representative Ben Albritton is a citrus grower who voiced his support of the referendum. Albritton urged growers to give their support as well. Play Audio Sponsored ContentStrong Relationship …

Water Farming Success

Two Indian River County Sites Approved for Water Farming Funding On January 12, the St. Johns River Water Management District’s Governing Board approved funding for two sites in Indian River County to establish water farms to help reduce nitrogen and phosphorus being dumped into the Indian River Lagoon. The nutrient-rich fresh water being dumped into the lagoon causes massive algae …

Florida Watermelon Queen

Florida Watermelon Queen is Key to FWA’s Marketing Strategy The FL Watermelon Queen is an icon of the Florida watermelon industry. She travels around the United States to trade shows, supermarkets and industry events to promote the FL Watermelon Industry. Laura Land, new president of the Florida Watermelon Association (FWA), believes the FL Watermelon Queen is key to the Sponsored …

Farm Readiness Program

How to ensure that your produce farm is compliant The new Produce Safety Rule under the Food Safety Modernization Act has some growers concerned about changes they will have to make in order to remain compliant. Dr. David Gombas, senior vice president of food safety and technology at the United Fresh Produce Association, sat down with us to talk about …

Nutrition- A Consumer-Producer Connection

The growing trend in connecting food consumers with producers, and why humans aren’t the only ones reaping the benefits Consumers want to know more – and want more – from their food. And that demand is especially strong for foods with increased nutritional content. Consumers are taking their demands right to the producers, and the producers are listening. Cathy Isom …

Winter Weather and Watermelons

Unusual Winter Weather Could Impact Watermelon Industry This year’s weather has been quite unusual, with above-average temperatures and rainfall in the Southeast. The watermelon industry in the United States is among those concerned Sponsored ContentStrong Relationship Exists Between the Florida Cattle Enhancement Board and UF-IFASApril 17, 2026Florida Cattle Enhancement Board Provides Funding For Quicker Response to Research QuestionsApril 10, 2026Florida …

Southeast AgNet This Week

Southeast AgNet This Week: Cattlemen Visit State Lawmakers; Peanut Farm Show Is Coming Up Today’s issue of Southeast AgNet This Week includes an interview about the Florida Cattlemen’s Association’s Legislative Quarterly Meeting, as well as information about the upcoming Georgia Peanut Farm Show. Click here to view this weeks issue. Want more? Click here to subscribe. Sponsored ContentStrong Relationship Exists Between the …

Diversity in Agriculture Roundtable

U.S. Deputy Secretary of Agriculture Krysta Harden and Congresswoman Gwen Graham Hosted a Diversity in Agriculture Roundtable at Florida A&M University With over 150 people in attendance, U.S. Deputy Secretary of Agriculture Krysta Harden and Congresswoman Gwen Graham hosted a Diversity in Agriculture Roundtable at Florida A&M University. There were four farmers on the panel that discussed issues and concerns …

Florida Citrus Show

IRCL to Hold Annual Florida Citrus Show The Indian River Citrus League (IRCL) is hosting the annual Florida Citrus Show on January 27-28 at the Havert L. Fenn Center in Fort Pierce. The two-day event will feature educational seminars, certification programs, a trade show and much more. To pre-register Sponsored ContentStrong Relationship Exists Between the Florida Cattle Enhancement Board and …