The Florida Beef Council (FBC) recently conducted a Farm to Fork Tour with a restaurant group, an opportunity that was made possible by the Beef Checkoff program. FBC Chairman Flint Johns explains what the overall tour included.
Farm to fork tours like this are designed to help influencers really understand what goes into producing beef. For more information about the Beef Checkoff and what it does in Florida, go to the FBC website or contact their office in Kissimmee.