International pavilions from around the world at AG CONNECT Expo 2011 will give Ag companies in the U.S. an opportunity to do business around the world while traveling only as far as Atlanta, Georgia in January 2011 to the global Ag trade show, AG CONNECT Expo. As North America’s new global agriculture exhibition, AG CONNECT Expo 2011 will feature international exhibit pavilions from major world regions, including Europe, South America and Asia. AG CONNECT Expo 2011 runs January 8-10, with Preview Day January 7 by special admission.
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International exhibit pavilions at AG CONNECT Expo bring an added dimension to the show floor, providing attendees with a convenient and cost-effective opportunity to examine new products and technologies from companies around the world they might not otherwise see in the U.S. Key countries already signed on to sponsor pavilions at AG CONNECT Expo 2011 are Argentina, Brazil, Canada, China, Germany and Italy. There will also be a European pavilion at the show.
The inaugural AG CONNECT Expo, in 2010, had approximately 20 percent international registrants with more than 60 countries represented, including delegations from more than 20 countries. AG CONNECT Expo has again earned International Buyer Program (IBP) status from the U.S. Department of Commerce (DOC). Key activities under the IBP are U.S. Commercial Service recruitment of official trade delegations to attend the shows and a “matchmaking” service to facilitate buyer-seller interaction and onsite export counseling. The 2011 show will also feature an International Trade Center to further facilitate buyer-seller exchanges.
For exhibitors, participating in an international exhibit pavilion can provide a turnkey exhibiting experience and high return on investment through exposure to new markets. International exhibitors can choose to exhibit directly in AG CONNECT Expo or through an international pavilion if one is offered for their country.
AG CONNECT Expo is run for and by the industry, with direction from industry companies and organizations. This management philosophy puts manufacturer and customer needs first and earmarks show revenues to advance industry causes. For more information on AG CONNECT Expo 2011, visit www.agconnect.com.
About Association of Equipment Manufacturers (AEM)
AEM is the North American-based international trade group for the off-road equipment manufacturing industry. AEM membership comprises more than 800 companies and 200-plus product lines in the agriculture, construction, forestry, mining and utility sectors. AEM is headquartered in Milwaukee, Wisconsin, with offices in the capitals of Washington, D.C.; Ottawa, Canada; and Beijing, China; and a European presence in Brussels, Belgium. For more information, visit www.aem.org.