heifer retention

Industry Reaction to Rumored Heifer Retention Program On Social Media

Dan Beef, Cattle, National Cattlemen’s Beef Association (NCBA)

Late last month, a USDA press release sparked significant conversation within the cattle industry. Many producers and stakeholders believed an incentive or heifer retention program was being introduced. However, Ethan Lane, Senior Vice President of Government Affairs with the National Cattlemen’s Beef Association (NCBA), provided important clarification in a recent discussion. “This is one of those really good examples of …