Data in Consumer Perceptions of Pork

Dan Pork, This Land of Ours

Keeping track of consumer perceptions in one ag industry. That’s coming up on This Land of Ours. There is a lot of data out there about what consumers think when it comes to the pork they eat. One area catching interest is consumer perception through social media data. Dr. Jayson Lusk, head of Ag Economics at Purdue University, said looking …

Strawberry Season Lasting Longer

Dan Fruits, Specialty Crops, This Land of Ours

Peak strawberry season is lasting a little longer in one growing area. That’s coming up on This Land of Ours. California strawberry production is expected to hit its second-highest season on record, extending peak season well into fall. As the country’s leading producer of strawberries growing 90% of all strawberries produced in the U.S., consumers can expect to see abundant …

Smithfield Sending Food to Florida

Dan This Land of Ours

Helping out those hit the hardest by Hurricane Ian. That’s coming up on This Land of Ours. Smithfield Foods is sending more than 37,000 pounds of food – the equivalent of 150,000 servings – to Fort Myers, Florida, through its Helping Hungry Homes® program in response to the devastation caused by Hurricane Ian. The protein will be delivered to Mercy Chefs, a Portsmouth, Virginia-based nonprofit …

Turkeys May Cost More This Thanksgiving

Dan American Farm Bureau Federation (AFBF), Economy, Poultry, This Land of Ours

Your Thanksgiving turkey may cost you more this year. That’s coming up on This Land of Ours. The American Farm Bureau Federation says turkey prices may hit record levels this Thanksgiving. American Farm Bureau Federation economists analyzed turkey and egg costs in their latest Market Intel. The retail price for fresh boneless, skinless turkey breast reached a record high of …

AFT Announces Solar Energy Development Partnership

Dan Biofuels/Energy, This Land of Ours

A new partnership for solar energy. That’s coming up on This Land of Ours. American Farmland Trust (AFT) Tuesday announced a partnership with Edelen Renewables and Arcadia. The Farmers Powering Communities seeks to combat climate change through solar energy development while protecting America’s farmland and ranchland. The partnership provides more farmers with the opportunity for a new revenue stream and …

FDA “Healthy” Label Requirements Proposal

Dan This Land of Ours

It may soon be easier to determine which foods at the grocery story are healthy. That’s coming up on This Land of Ours. The Food and Drug Administration (FDA) this week announced a proposal to change the way foods are classified as being healthy for labeling purposes. It would update the definition for the implied nutrient content claim “healthy” to be consistent …

Dairy Research Centers Celebrate 35 Years

Dan Cattle, Dairy, Research, This Land of Ours

35 Years of dairy research. That’s coming up on This Land of Ours. The checkoff-funded Dairy Foods Research Centers network is celebrating its 35-year anniversary. It was created to provide innovative, science-backed solutions related to consumer demand as well as business needs and trends. Dairy Management Inc. (DMI) provides the structure and oversight for more than 20 universities that comprise …

Consumers Pay More for Healthier Food

Dan Economy, This Land of Ours

Consumers are willing to pay higher prices for some types of food. That’s coming up on This Land of Ours. A recent survey of more than 2,000 adults indicates that 84% of consumers still consider health and wellness when purchasing fresh food. The survey by Deloitte Insights also found that three in four respondents are actively seeking more personalized nutrition, up 13 …

Traditional Favorites Still Tailgating Superstars

Dan This Land of Ours

Tailgating season is in full swing. So what are the popular choices of food to bring to the party? That’s coming up on This Land of Ours. A poll conducted by Hormel Foods found that tailgaters are standing by some traditional favorites this season. Three-quarters (72%) of respondents agreed that the food selection can make or break the tailgate, while well over …