Department of Citrus Puts Positive Spin on OJ and Grapefruit

Dan Citrus, Florida

Research indicating that drinking orange juice can actually give people a positive, optimistic outlook is being put to use by the Florida Department of Citrus. Public relations director Karen Mathis tells about that effort, as well as the department’s public relations support for grapefruit and grapefruit juice. She also tells why the department’s grapefruit target audience has shifted to young …

Job Histories of Department of Citrus Executive Director Finalists

Dan Citrus, Florida

This report reviews the work experience on the resumes of the three finalists for the top job at the Florida Department of Citrus. Candidates Douglas Ackerman, Charles Powell and Gregory Venner are slated to undergo private, one-on-one interviews with the members of the Florida Citrus Commission’s search committee on Friday, Dec. 9. The search committee will pick a new executive …

December Citrus Industry Magazine Includes Annual Citrus Guide

Dan Citrus, Florida

The annual Citrus Guide – a directory of organizations, agencies, researchers and vendors operating in Florida’s citrus industry – is part of the December Citrus Industry magazine that readers should receive within the next week or so. The December issue is also a regular issue of Citrus Industry, with all the usual production and research information that keeps readers informed …

LMA Comments on Proposed Animal Traceability Rule

Randall Weiseman Cattle, Livestock

The Livestock Marketing Association (LMA) on Dec. 6 filed its formal comments on USDA’s proposed Animal Disease Traceability (ADT) rule. LMA President David Macedo notes in the comments that America’s livestock marketing businesses “take pride in the role they play in protecting the health” of the nation’s livestock, and