Bailey Watson Joins Alabama Cattlemen’s Association to Lead Youth Programs and Beef Marketing
Manager, Youth Programs & Marketing
Alabama Cattlemen’s Association
The Alabama Cattlemen’s Association (ACA) is proud to announce a new addition to its dedicated team. Executive Vice President Erin Beasley shared her excitement about introducing Bailey Watson to cattle producers across Alabama.
“Very happy to add Bailey Watson to our team here at the Alabama Cattlemen’s Association,” said Beasley. “She comes to us and will be serving as the manager for our youth programs as well as digital marketing for the Beef It’s What’s for Dinner campaign. So she will primarily be working on the beef checkoff programs.”
Watson brings an impressive background in livestock and agricultural communications. Hailing from Virginia, she earned her bachelor’s degree in Animal Sciences from Virginia Tech. During her time there, she served as a student assistant to the youth livestock specialist, gaining hands-on experience in junior livestock programming.
“And then she went on to the University of Tennessee where she received a master’s degree in Ag Communications and Leadership. So she does come to us fresh off a master’s degree, but I feel like she’s got a great background to get started with us and really be a great leader as the advisor for the junior cattlemen,” Beasley added.
Watson’s role will center around organizing and expanding youth livestock events across the state, including cattle judging, cattle shows, and youth leadership development. Her strong foundation in agriculture and leadership makes her a valuable asset for the next generation of cattle producers in Alabama.
“Definitely in her repertoire, we’ll be putting together a lot of our youth livestock events that includes cattle judging, cattle shows, and anything related to youth leadership development,” said Beasley. “On the other side of things, we’ll also be utilizing her skill set in Ag Communications and she will be developing and doing a lot of the content creation as we promote Beef It’s What’s for Dinner on our digital assets.”
With Watson on board, the Alabama Cattlemen’s Association continues its mission to serve producers and promote the beef industry statewide.
Audio Reporting by Dale Sandlin for Southeast AgNet.