TALLAHASSEE, Fla. – Florida Commissioner of Agriculture Adam H. Putnam announced today that the “Fresh From Florida” retail program, which markets Florida agricultural products, has reached a new record of 12,357 retail stores in 26 countries carrying “Fresh From Florida” products. More than 4,000 of the participating retailers are outside of the United States. In 2014, Florida agricultural exports totaled $4.2 billion.
“Florida’s hardworking farmers, growers, ranchers and fishermen produce some of the highest quality products in the world,” Commissioner of Agriculture Adam H. Putnam said. “Today those products are being promoted through the ‘Fresh From Florida’ brand in 12,357 retail locations in 26 countries around the world.”
Top international partners by store count:
1. Canada – 1,824 stores
2. Scandinavia – 724 stores
3. South Korea – 507 stores
4. United Kingdom – 320 Stores
5. Japan – 276 stores
The 12,357 retail locations promote more than 40 different types of fresh fruits, vegetables, citrus and other products. From blueberries in Japan to grapefruit in Denmark and dozens of commodities in Canada and the U.S., the program strives to help Florida’s more than 47,000 farmers sell their products. Over the lifetime of the program, now finishing its sixteenth year, this is the highest number of store outlets ever included.
The retail campaign includes three major promotional areas: Florida and the Southeastern U.S., the Northeastern and Midwestern states, and all other areas outside of the continental U.S.
For more information about the Florida Department of Agriculture and Consumer Services, visit FreshFromFlorida.com.