“The dismal science.” That’s how economics is often described. But 30 global economists left a recent gathering in Lake Alfred with a fairly optimistic outlook on the future of orange juice, even in the face of greening disease. Florida Department of Citrus economist Mark Brown summed up the economists’ view of the Florida OJ industry. In the first report, he reflects on positive assumptions about HLB research.
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In the next report, he says Florida’s orange production will likely stabilize at around 120 million boxes decades in the future.
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In the third report, Brown tells why he left the conference with a sense of optimism.
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