The Georgia Peanut Commission (GPC) is using March, also known as National Peanut Month, as another way to celebrate and promote Georgia peanuts.
Joy Crosby, assistant executive director of the GPC, highlighted some of the ways her organization has promoted one of the state’s top row crops.
“We celebrated National Peanut Month by kicking off our annual PB&J Day at the State Capitol. That’s an annual event where we go to the State Capitol, where we have grilled PB&Js, fried peanuts, peanut candy and regular peanut butter and jelly sandwiches that we give away to those that are visiting the capitol that day,” Crosby said. “Another highlight of this event is where we donate more than 10,000 jars of peanut butter to the Atlanta Community Food Bank. The Atlanta Community Food Bank provides food and grocery products for hunger relief programs throughout 29 counties in metro Atlanta in north Georgia. That’s one event we look forward to each year to give back and help those in need through National Peanut Month.”
Georgia Governor Brian Kemp also issued a proclamation recognizing March as National Peanut Month.
Peanut promotions in March are timely considering it is also National Nutrition Month.
“Those team up well together because it’s a great time for us to promote peanuts but also recognize the nutritional value of peanuts. One serving of peanuts is a good source of protein, Vitamin E and a lot of other nutrients,” Crosby said.
The GPC has also promoted Georgia peanuts by donating peanuts bags at the different welcome centers across the state, as well as through digital media and billboard advertising. “We just have a lot going on the entire month to celebrate everything about peanuts and peanut butter,” she added.
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