Dairy Industry to Meet in Orlando

Dan Agri-Business, Dairy, Marketing, National Milk Producers Federation (NMPF)

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The joint annual meeting of the National Milk Producers Federation (NMPF) and its checkoff group partners, National Milk and Dairy Management Inc. (DMI), will be held Nov. 12-15 in Orlando, Florida. More than 750 participants will get updates on the breadth and depth of activities that are being conducted, ranging from marketing and promotion to policy and analysis.

Guest speakers at the four-day conference include Terry Jones, the founder of Travelocity.com and chairman of Kayak.com, who will speak on leveraging disruption and innovation as technology and consumer tastes continually evolve. Other guest speakers include Eric Clavetter from the Mayo Clinic, who will speak about advancing dairy’s health benefits; and Kerry Delaney with General Mills, who will assess how dairy plays an essential role in providing health and wellness solutions through new product marketing channels.

Plus, all attendees will participate in a series of four rotating breakout sessions designed to provide a deeper dive into key areas of work for NMPF and DMI. These include:

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Collaborating for Dairy’s Future: Environmental Stewardship & Sustainability, which is a review of U.S. dairy’s commitment to environmental stewardship, a core component of socially responsible dairy production.

Innovating for Dairy’s Future: Leveraging Science for Sustained Growth is a discussion with industry experts how U.S. dairy is using science, technology, innovation, and strategic partnerships to identify new consumer opportunities and drive current and future dairy sales.

Fueling Dairy Love: A Day in the Life of Key Consumers is an educational exchange on industry-wide efforts that bring dairy nutrition, dairy purpose and dairy-liciousness front and center to capture the attention of Gen Z and Early Parents.

And Remodeling Federal Dairy Policy: Updating Federal Orders and the Farm Bill. This will cover an assessment of how and why NMPF has developed two blueprints this year to improve the future direction of dairy policy, focusing on the 2023 Farm Bill and the Federal Milk Marketing Order system.

Learn more on the NMPF website.