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DON’T MISS THIS
New OJ Ads OK’d By Florida Citrus Commission
The citrus industry has been holding its collective breath ever since consumers this summer rejected Florida orange juice ads proposed by new Florida Department of Citrus ad agency BBDO Atlanta. It’s now time to inhale; some new commercials got better reviews, and the Florida Citrus Commission approved them for production this week. Hear the details from Citrus Industry editor Ernie Neff.
HAVE YOU HEARD?
Click on the links to read or hear the stories.
Sparks Discusses Citrus Black Spot Quarantine
Citrus Commission Approves 2010-11 Budget
Free Landclearing for Abandoned Groves
Grower Fee To Fight Psyllids Up 800% in California
Brazil’s Drought Will Push Prices Up for Florida Growers
New Greenhouse Gas Regulations Concern Citrus Growers
Arapaho Citrus Managament’s Pete Spyke Awarded
Citrus Hall of Fame Nominees Needed
SNEAK PEEK
A Different Approach to Cold Protection
There’s no discussion of dew point, evaporative cooling or when to turn on microsprinklers in an upcoming November Citrus Industry magazine article about cold protection. Extension agent Chris Oswalt, one of the co-authors, explains here.
FUN FACT
Citrus and Scurvy
In 1747, the Royal Navy surgeon James Lind, who was born in Edinburgh, Scotland, carried out the first clinical experiments in medical history to prove that citrus fruit cured scurvy. While serving on HMS Salisbury, Lind selected 12 men from the ship, all suffering from scurvy, and divided them into six pairs, giving each group different additions to their basic diet. Those fed citrus fruits experienced a remarkable recovery. To learn about other forgotten Scottish innovators who helped change the world, see the full story, as reported by NEWS.scotsman.com here.
MARK YOUR CALENDAR
Oct. 26 Citrus Research and Development Foundation board meeting, Citrus Research and Education Center, Lake Alfred, more info here
Oct. 28-29 International Citrus Economics Conference, Gaylord Palms Hotel, Orlando, contact Allen Morris (ramorris@ufl.edu), more info here
Oct. 29 Farm Safety Day, Lake County Ag Center, Tavares, more info here
Nov. 3 Hillsborough County Citrus Roundtable, Gulf Coast Research and Education Center, Balm
Highlands County Citrus Extension events, Bert J. Harris Jr. Agricultural Center, Sebring, contact Tim Hurner at 863-402-6540 or plowboy@ufl.edu for details:
Nov. 10 Highlands OJ Break – Cold Protection
Dec. 7 Highlands RUP Training Workshop and Exams
Dec. 8 Highlands Citrus Grower Forum
Dec. 11 Citrus Fun Shoot 2010/13th Annual Sporting Clays Tournament, Quail Creek Plantation, contact Jan Menges or Ray Royce at the Highlands County Citrus Growers Association office at 863-385-8091, more info here
Send your event info to enewsoffice@southeastagnet.com