UF Study: Buyers Want Environmentally Safe Strawberry Production

Dan Florida, Fruits, Research

As buyers browse strawberry packages at the supermarket, they might see labels such as “organically grown” or “locally grown.” But they’d also like to know if the fruit was produced in a way that preserves the environment, a new University of Florida study shows. Consumers say they’ll pay more for strawberries grown in a manner that is sustainable, the research …