The 67th annual Produce Marketing Association’s (PMA) Fresh Summit Convention and Expo was one for the books, literally. The event, held in the Orange County Convention Center in Orlando, Florida, had a record attendance of 20,889 attendees from over 65 countries. More than 12,000 exhibiting companies showcased new products, trends, technologies and innovations at the event. The Southeast was well …
PMA CEO Discusses Technology in the Produce Industry
New technology continues to be seen in various ways in agriculture, and that includes specialty crop growers. Produce Marketing Association (PMA) CEO Brian Silbermann was one of the speakers at this week’s Florida Fruit & Vegetable Association’s annual convention, and he looked at how technology will continue to impact the produce industry. Download Audio
PMA, United Fresh Establish Joint Working Group on Listeria Monocytogenes
From the Produce Marketing Association: Washington, D.C. —Produce Marketing Association (PMA) and United Fresh Produce Association (United Fresh) are collaborating to address produce-specific challenges surrounding Listeria monocytogenes (Lm). While both organizations have been actively working with their respective members on individual projects related to reducing the risk of produce-associated foodborne illnesses from Lm, additional areas exist where a joint effort …
PMA Brings Fresh Produce Insight to White House Meeting on Trade Policy
From the Produce Marketing Association: Newark, Del. — Global trade is critical to the fresh produce industry, and Produce Marketing Association (PMA) President Cathy Burns brought the industry’s perspective to a White House meeting on global trade policy Feb 29. The discussion among high-level U.S. trade officials and other leaders from across the agricultural sector focused specifically on the Trans-Pacific …
Marketing a Priority for PMA
PMA board of directors establishes marketing as a strategic priority for PMA From The Produce Marketing Association: Phoenix, Arizona — Last week during the first Produce Marketing Association (PMA) Board of Directors meeting of 2016, the association’s Marketing Task Force recommended that PMA establish marketing as a strategic priority during the next two years. The goal is to drive the …
PMA Fresh Summit 2015
We sat down with President of the Produce Marketing Association Cathy Burns to talk about this year’s Fresh Summit and the future of PMA. Click here for more news on the Produce Marketing Association.
341,061 Pound Donation from PMA Fresh Summit Exhibitors Helps Families Throughout the Region
From the Produce Marketing Association: Atlanta, Ga. — According to Feeding America’s Hunger in America 2014 report, 1 in 7.5 people, or an estimated 755,400 people, in metro Atlanta and north Georgia turn to food pantries and meal service programs to feed themselves and their families each year. This includes more than 164,000 children and more than 64,000 seniors. Some …
Disney Produce Promotion Launched at PMA Fresh Summit
During this past weekend’s Fresh Summit Convention and Expo at the Georgia World Congress Center in Atlanta, the Produce Marketing Association launched its Disney produce promotion. Sabrina Hill explains. Download Audio
Another Record-breaking Year for PMA’s Fresh Summit
From the Produce Marketing Association: Atlanta, Ga. — Produce Marketing Association’s (PMA) Fresh Summit Convention and Expo, the annual homecoming of the fresh produce and floral industry, drew record-breaking attendance from the global supply chain attracting 19,332 attendees from 63 countries, Oct. 23-25 at the Georgia World Congress Center in Atlanta.
Miss Florida Citrus to Appear at PMA Fresh Summit
From the Florida Citrus Hall of Fame: Lakeland, Fla. (Oct. 19, 2015) — Miss Florida Citrus, Summer Foley, will be appearing at the Produce Marketing Association’s 2015 Fresh Summit Exposition in Atlanta, Ga. on Saturday, Oct. 24 and Sunday, Oct. 25, at the Georgia World Congress Center. Miss Florida Citrus is participating on behalf of the Florida citrus industry and …