Florida Beef Council

Update on Florida Beef at the Race Track Campaign

Clint Thompson Beef, Florida

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We told you a couple of weeks ago that a 6-week campaign for the Beef Checkoff in Florida partnering with the Daytona International Speedway had begun. Director of Education & Promotion for the Florida Beef Council (FBC), DeAnne Maples, has an update on the campaign, which recently included a well-known driver whose family grows watermelons and raises beef in Florida.