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ASTA Seed News: Shifting Trends for Specialty Crop Seeds

If you’re into specialty crop farming from any perspective, you’ll want to spend a few moments with this news post to hear about Matthew Johnston, CEO, HM CLAUSE Vegetable Seedspresent trends in the seed industry that will impact seed varieties and supplies into the future. Growing up on a Florida farm himself, Matthew Johnston has a good perspective on how farmers think, and now that his career path has landed him in the CEO position of one of the world’s global vegetable seed companies, HM.CLAUSE, his hands-on farm background and understanding comes in handy. At this week’s annual Vegetable and Flower Seed Conference of the American Seed Trade Association, (ASTA), we asked Johnston to share for our farmer audience some of the major trends in today’s vegetable seed industry.


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